
Exclusive network of top 3% software developers, designers, and business consultants.
Founded in 2010 by Taso Du Val and Breanden Beneschott as an exclusive network accepting only the top 3% of applicants through rigorous screening process. Platform connects Fortune 500s and startups with elite software developers, designers, product managers, project managers, and finance experts. Network includes 20,000+ talent members serving 30,000+ clients across 140+ countries. Maintains 98% trial-to-hire success rate with ability to match talent in under 24 hours and hire within 48 hours. Rated 4.9/5 stars from 39,550 client reviews. Service categories include Technology (AI, Data Analytics, Cloud, Security), Marketing Agency, Management Consulting, and Custom Software Development. Notable clients include Bridgestone, Cleveland Cavaliers, USC, Shopify, Duolingo, and Kraft Heinz.
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Top ranked solutions in Developers

The client, a global food and beverage company, faced significant challenges within its supply chain operations. Fragmented data sources and slow information processing hindered efficient decision-making. These issues led to operational inefficiencies and delays across their vast portfolio of iconic brands. A standardized design system was implemented, incorporating reusable components and automated order processing to streamline the supply chain. This approach reduced reliance on manual systems and improved efficiency. Additionally, the information architecture was optimized, and comprehensive dashboards were developed to centralize data, enhance visibility, and track key performance indicators like forecast planning and chargebacks. The implemented solutions resulted in significant cost savings, achieving $3 million in annual savings. There was also an estimated potential for another $5 million in savings from improved visibility into product waste and inventory. Furthermore, the standardized design system increased development speed by 15% and reduced rework by 40%, enhancing overall efficiency and collaboration.
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The automotive R&D center encountered significant hurdles in integrating diverse market requirements. Each region demanded unique coding solutions for accessing retailers, leading to fragmented operations. This complexity made it difficult to scale and maintain consistent customer experiences across various markets. A comprehensive market analysis was conducted to understand specific requirements and APIs for each region. Tailored coding solutions were proposed, with close collaboration between experts and the customer's tech and product teams. Integrations were rapidly executed, addressing bugs and implementing essential architectural changes to ensure seamless operation across diverse regions like Spain, Italy, and the US. Operations were successfully integrated across multiple markets, significantly enhancing the customer experience. This enabled convenient online appointment scheduling and reduced customer reliance on phone calls. The rapid integration strategy facilitated entry into new markets at an accelerated rate of two per month, streamlining overall operations and establishing a foundation for future scalability.
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The online marketplace faced significant operational challenges due to its outdated legacy system. This monolithic architecture hindered innovation and significantly slowed feature delivery. Users experienced frustration from prolonged item listing processes, impacting overall platform efficiency. A strategic migration to a modern microservices architecture was implemented. This involved centralizing image storage, utilizing a content delivery network, and incorporating caching mechanisms to enhance system performance and reduce costs. Additionally, generative AI was integrated with an AI assistant feature, automating title and description creation. This significantly reduced the time and effort required for users to list items on the platform. The strategic migration resulted in substantial cost savings for the company. The modern architecture saved $500,000 annually on infrastructure, and image storage expenses were reduced by $5,000 per month. Furthermore, the AI assistant reduced item listing times by an impressive 80%. These outcomes significantly improved user satisfaction and streamlined the platform’s overall operations.
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The cybersecurity firm’s demo center, vital for showcasing confidential computing technology, suffered from usability issues. These problems limited its effectiveness and hindered the sales team's ability to demonstrate products. This made it difficult to engage potential clients and showcase the platform's value. Toptal conducted a user-centered usability review, employing heuristic evaluations and contextual inquiries. They prioritized actionable recommendations to directly address the identified usability challenges and enhance the overall demo center experience. Additionally, Toptal implemented a scalable design system and experimented with new layouts and UI concepts, significantly improving both the functionality and visual appeal of the platform. Within 90 days, the enhanced demo center successfully recorded a total of 1,739 demo runs. This included 691 external user runs and 1,048 internal user runs, proving its effectiveness as a critical sales tool. These significant improvements also played a crucial role in securing a major partnership deal, with clients commending the updated demo center as a superior sales resource.
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The firm encountered significant operational inefficiencies stemming from reliance on manual data processing. These challenges were further compounded by incompatible legacy systems, which hindered seamless data flow. Additionally, the firm struggled with complex integrations required for its various partners. Toptal responded by implementing automated data workflows, which included crucial validation processes and error handling tools. This significantly reduced the need for manual interventions, directly enhancing overall operational efficiency. Furthermore, the solution involved establishing standardized data mapping rules and securing APIs with robust authentication mechanisms, ensuring seamless and secure data integrations with partners. The implemented automation successfully led to faster transaction turnaround times for the firm. This significantly reduced manual interventions, ultimately improving the firm's overall operational speed and efficiency. Moreover, the robust API management solution facilitated highly efficient partner onboarding, all while ensuring full compliance with critical regulatory standards such as GDPR.
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The company faced significant operational inefficiencies due to manual support processes. Each incoming ticket necessitated extensive data entry across multiple forms. This time-consuming task often took one to three hours per ticket, severely impacting overall operational effectiveness and staff productivity. A JavaScript-based Zendesk application was designed to automate data entry. This application automatically populated fields with ticket data, enabling support staff to efficiently preview and validate entries before submission. A collaborative development approach, involving stakeholders and support staff, used organized discussions and JIRA boards to refine the workflow and create a streamlined user interface. The new application significantly transformed the previous manual process. Data entry time was dramatically cut from hours to just 10-15 minutes per ticket, leading to a substantial increase in support staff productivity. This optimization of support request management also empowered staff to engage more effectively with partners, improving overall service quality and establishing a strong foundation for future enhancements.
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The agritech company faced severe performance issues with its employee data management system. Its API response times were significantly delayed, ranging from 20-25 seconds, due to the complexity of thousands of employee relationships. These persistent delays significantly hindered daily operations, affecting workflows and crucial decision-making processes. The vendor initially optimized the AWS Neptune setup utilizing Gremlin, which yielded an immediate 50% improvement in API response times. This foundational work paved the way for more comprehensive enhancements. Subsequently, a strategic migration to Neo4j was executed, incorporating innovative indexing strategies and thorough incremental testing to ensure a seamless and effective transition. The implemented solutions led to significant efficiency gains, drastically improving API response times from 20-25 seconds down to a mere 1-2 seconds. This reduction far surpassed initial expectations, enhancing daily operations. Furthermore, the new Neo4j system provided enhanced scalability, effectively future-proofing the company's operations for continued growth and innovation without compromising performance.
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The animal health company experienced significant data processing delays, with latency reaching up to 15 minutes. These prolonged delays severely impacted timely decision-making, particularly in critical clinical settings. The existing infrastructure proved inadequate for efficiently managing and processing the vast amounts of data generated. A unified data platform was implemented, streamlining data management by migrating to Databricks and ADLS Gen2. This established a cohesive data lake architecture capable of supporting real-time processing and storage within delta tables. A meticulous migration strategy was employed, involving a parallel run of both the old and new systems during a pilot phase to ensure a seamless transition without disrupting ongoing operations. This comprehensive transformation dramatically improved operational efficiency, reducing data processing delays from 15 minutes to just 1 minute. Access to critical clinical data was significantly enhanced, allowing for faster decision-making. Furthermore, by centralizing data management with Databricks and ADLS, the company projected a substantial 40% reduction in annual cloud service costs.
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A Germany-based scientific research organization faced inefficient data preprocessing due to ad-hoc coding and unstructured code. The institution struggled with a cumbersome data preprocessing workflow and local code execution, which made data handling burdensome for researchers. Toptal restructured the existing codebase, transforming it into a modular, production-ready system. This redesign included logging features to optimize management and execution processes. Additionally, MongoDB pipelines were systematically implemented within a Python environment, streamlining operations and eliminating dependencies on local machines, while enhancing both data accessibility and security for the institution. The implemented solution significantly reduced data query processing times from hours to 30 minutes. This improvement allowed researchers to focus more on their core tasks by easing the burdens of data handling. Furthermore, incremental processing methods optimized overall data management, ensuring that only essential data was processed. This led to better data practices and facilitated the development of innovative research methodologies within the organization.
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A leading US insurance firm aimed to rescale a recently launched brand but faced significant challenges due to a lack of Agile expertise. Siloed teams and confusing JIRA configurations led to a large backlog of defects, severely slowing development. The company urgently needed an experienced Agile Coach and Scrum Master to implement mission-critical strategies and improve efficiency. An Agile Coach and Scrum Master quickly identified inefficiencies across the eight siloed teams. They leveraged JIRA boards, established a Kanban flow, and educated existing teams, cultivating a new, more collaborative software development workflow. Beyond immediate implementation, the expert also coached internal project owners on scaling these Agile techniques to ensure sustained success and facilitate future growth. As a result of the implemented Agile methodology, product cycle time decreased by 60%, reducing it from 10 days to four. The new collaborative workflow enabled the team to eliminate a massive backlog, successfully squashing 84 bugs within weeks. Additionally, maintenance resources were reallocated to prevent future backlogs, significantly improving end-user experiences.
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A global agricultural leader faced significant challenges with a fragmented set of digital applications. This disjointed system led to widespread inefficiencies and user confusion across their multiple markets. The company recognized the urgent need for a unified portal to streamline operations and enhance user engagement, prompting a digital transformation journey. Toptal initiated the project by conducting in-depth user research, including workshops and interviews, to gather crucial insights from end users. These insights informed the strategic design of a consolidated platform that seamlessly merged all existing applications. The team utilized user journey mapping, rapid prototyping, and iterative feedback loops to develop an intuitive, user-friendly, and adaptable solution. The streamlining of the development process significantly reduced typical development cycles by 85%, accomplishing tasks in two weeks that previously took 18-20 weeks. Furthermore, the newly developed unified platform achieved an impressive uptime of 99.99%. These outcomes drastically improved system reliability and bolstered user trust across global markets, enhancing operational efficiency.
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A financial consulting firm was struggling with a fragmented, spreadsheet-based system for managing expert data. This manual approach led to significant operational inefficiencies and stale insights. The firm found it difficult to accurately forecast resource needs and align staffing with critical project timelines, hindering proactive project planning. A centralized sourcing tracker was developed to replace manual workflows, providing real-time expert availability and advanced filtering. This solution streamlined project matching and automated profile management. Additionally, the database schema was redesigned around skill-based segments, and dynamic dashboards were built. These dashboards visualized expert availability and trends in real time, supporting accurate project planning. The automation of talent sourcing workflows drastically reduced operational time. Time-to-match was decreased by over 70%, and weekly staffing planning sessions were shortened from hours to under 20 minutes. Forecasting accuracy improved by 30%, allowing the firm to anticipate expert needs with greater confidence. This optimized resource use and enabled scalable operations without sacrificing speed or clarity.
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A European hospitality company utilized a Salesforce setup for core business operations, including invoicing, CRM, helpdesk, and customer data management. However, this system incurred nearly $2.2 million in annual costs. The existing Salesforce solution also presented significant limitations regarding long-term scalability and adaptability for future growth. The client partnered with Toptal developers who provided deep Odoo expertise during sprint planning sessions. These experts guided product owners and architects in structuring requirements to align with the Odoo ecosystem. Toptal engineers then implemented core system features using technologies such as Python, FastAPI, RabbitMQ, and Vonage, facilitating seamless data migration and RESTful functionality across various business tools. The migration to Odoo successfully eliminated significant Salesforce licensing fees, resulting in nearly $2.2 million (€2 million) saved annually. This substantial cost reduction significantly contributed to the company's path to profitability. The system transition was completed on time with minimal issues, allowing hundreds of employees across Europe to adopt Odoo overnight without operational disruptions.
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The customer, a U.S.-based healthcare staffing firm, faced significant operational issues due to their outdated mobile application. The lack of single sign-on (SSO) caused user frustration and frequent login problems. Additionally, unreliable notifications and poor location tracking led to missed shifts and delayed arrivals for clinicians, impacting overall efficiency and user satisfaction. The solution involved integrating Okta as the SSO provider, which significantly improved the user experience by reducing login frequency and addressing frustrations with lengthy passwords. A reliable notification system was implemented using local scheduling, alongside a robust location tracking feature. These improvements ensured users received timely alerts even when offline and enabled real-time tracking of clinicians. The implemented changes led to a 20% increase in user retention within four months, significantly boosting user satisfaction and engagement. Operational efficiency was greatly enhanced, as clinician billing time was reduced from seven days to three. These improvements contributed to a 12% revenue increase within four months, alongside automated dispute resolution and streamlined operations.
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The client, a leading U.S. healthcare network, faced significant challenges in engaging its audience on social media. They lacked a cohesive strategy for their go-to-market approach, persona identification, and efficient social media processes. Additionally, their website required optimization to improve audience engagement and conversion. Toptal implemented a comprehensive strategy to address the client's needs. They crafted a detailed go-to-market strategy, incorporating growth hacking tactics and user interviews to ensure targeted engagement efforts. Concurrently, Toptal optimized the client's social media presence by establishing clear content schedules and enhanced their website through conversion rate optimization best practices. The client achieved substantial growth in waitlist subscribers and overall conversion rates, effectively doubling the industry average for website conversions. Social media engagement saw significant improvements, with LinkedIn engagement rates soaring to five times higher than industry averages. Furthermore, the newsletter's performance drastically improved, showing an open rate three times higher and a click-through rate four times higher than established benchmarks.
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A national US financial institution struggled with a cumbersome service locator portal, where branch hours and locations had to be manually updated. This process led to significant internal inefficiencies and a poor experience for end-users relying on mobile banking. The bank lacked the internal bandwidth and expertise to revamp the system and required specialized financial technology developers. Within 48 hours, a lean team consisting of a senior project manager, data architect, and back-end developer was assembled to build the necessary solution. This seasoned team delivered an all-new API gateway and client-facing interface in just eight weeks. The new system was designed to provide live updates and an improved search function, significantly streamlining a process that formerly required days to complete. The implemented solution successfully connected 2,600 branches and over 19,000 ATMs across the US with little to no latency. Bank staff no longer needed to manually input updates, which resulted in fewer human errors and increased overall efficiency. Users benefited from the ability to search for branches based on services, hours, and accessibility, ultimately reducing inbound calls and client complaints.
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The client, a fast-casual restaurant brand, faced significant infrastructure challenges. Their infrastructure code was disorganized, leading to an inefficient developer experience, considerable time loss, and lagging application performance. This suboptimal setup also caused potential security issues and oversubscription of Amazon Web Services, ultimately increasing operational costs. To address these issues, the company enlisted a Toptal DevOps engineer with extensive AWS experience to revamp their computing infrastructure. The engineer leveraged advanced expertise in AWS ECS, Terraform, and IaC frameworks to deploy scalable services and solutions. They thoroughly optimized all AWS services, implementing the latest AWS ECS solutions, and used Datadog to bolster security and monitoring while preventing faulty code deployments. As a result, the implemented AWS ECS solution led to improved application performance and heightened security. The company achieved a 23% decrease in costs and an estimated 20% increase in time saved. This scalable infrastructure dynamically adjusts services based on demand, protecting client-facing apps and enabling future expansion, which contributed to consistent 4.5+ app ratings in both Google and Apple stores.
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The client, a US-based healthcare technology company, aimed to help people with disabilities maintain in-home independence. They planned to leverage smartwatch sensor data to improve patient monitoring and assistance. The core challenge involved developing a specialized Wear OS app with AWS expertise and wearables design experience to achieve this. An expert team, comprising a project manager, Wear OS developer, and wearable app designer, was assembled in less than one week. They quickly developed a strategy to build an MVP for the smartwatch app within 11 weeks and the client's budget. The team utilized AWS, including Lambda and S3, to create a mobile app backend for aggregating smartwatch sensor data and designed an accessible interface. The client eventually expanded the team, collaborating with 12 specialists to further brand development. The solution saved the client over 50% in app development costs and established a quick go-to-market strategy. The innovative smartwatch technology, upon beta testing completion, would enable hundreds of disabled individuals across the US to maintain in-home living. This outcome raised the bar for patient care technology and supported ongoing projects, including future app iterations and IoT integration.
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A global tobacco and vaping company required a unified customer care solution for its diverse international markets. The deployment of a standardized system across 26 markets demanded extensive localization, including customized email workflows and chat capabilities. The rollout faced significant pressure due to tight timelines, limited resources, and complex user acceptance testing requirements. Toptal implemented and customized a ServiceNow platform to ensure consistent customer service operations globally. An Agile delivery process was employed with two-week sprint cycles to gather requirements, configure the platform, and adapt features for each market’s operational needs. A rigorous three-week user acceptance testing process preceded each deployment, followed by a structured hypercare period for smooth launches and rapid issue resolution. The new platform successfully streamlined customer support operations across all 26 markets. This contributed to measurable improvements in key metrics such as customer loyalty, satisfaction, and the likelihood of recommending the business. Built-in AI capabilities, including automatic translation of customer messages, also enhanced agent efficiency and improved the quality of global customer interactions.
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A global media and tech company faced significant challenges with its direct-marketing campaigns. These campaigns were largely ineffective due to a critical shortage of skilled copywriters within their team. This deficiency directly hindered their conversion rates and stalled overall revenue growth, impacting their subscriber acquisition efforts. A senior copywriter was engaged to thoroughly analyze the company's existing direct marketing content. This expert then crafted persuasive, benefit-focused messaging specifically for email campaigns, designed to resonate more effectively with potential subscribers. Concurrently, a robust A/B testing strategy was implemented to rigorously experiment with various campaign versions. This systematic approach allowed for continuous optimization of messaging, ultimately maximizing engagement and conversion rates. The strategic interventions yielded immediate and significant results. A holiday email campaign experienced an impressive 11% increase in conversions, directly contributing to a boost in overall revenue for the company. Furthermore, the adoption of benefit-focused messaging combined with rigorous A/B testing established a robust and effective foundation for sustained direct-marketing success in the long term.
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A U.S. digital design and development firm faced critical performance issues with its application. The codebase suffered from significant redundancy and architectural inefficiencies. These problems led to instability risks that threatened the application's overall performance and launch readiness, necessitating immediate expert intervention. The firm implemented a comprehensive codebase modernization strategy. This involved refactoring existing APIs, which eliminated redundancy, reduced complexity, and aligned the code with modern modular standards for improved maintainability. An architectural system overhaul introduced a layered architecture, separating business logic from data access. Automated testing was also implemented to detect regressions early in the development cycle, enhancing overall system quality. The modernization efforts yielded significant performance optimization results. The refactored codebase successfully reduced application response times by 50%. Furthermore, the application became capable of supporting double the concurrent users without experiencing any stability issues. This project also enabled long-term growth by upgrading the framework and upskilling the company's in-house developers, fostering a culture of continuous improvement.
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The global infrastructure company supporting delivery-first food businesses faced significant operational costs associated with its cloud services. Additionally, they experienced data inconsistencies within their restaurant database, which complicated processing and hindered efficient decision-making. These issues prompted a need for enhanced scalability and performance. Toptal addressed the challenge by implementing strategic cost reduction and systematic data management. For cost reduction, they migrated Airflow from Cloud Composer to a more economical VM instance, which immediately lowered daily operational expenses. To improve data integrity, Toptal executed a thorough data cleansing initiative, optimizing snapshots, master tables, and transitioning scheduled queries for greater control over the data environment. The implemented solution resulted in substantial cost savings and improved data integrity. The migration led to immediate reductions in daily operational expenses, culminating in a 35% decrease in monthly cloud costs through optimized resource use. Furthermore, systematic data cleansing and better scheduling significantly improved data accuracy, providing the company with a reliable foundation for informed decision-making and efficient operations.
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The gaming technology company possessed robust AI capabilities but struggled with user acquisition and retention. Its internal AI-powered design tool lacked a professional UI and a clear strategy to attract users. This resulted in no signups and low retention due to an unintuitive interface and scattered feature design. An agile interface overhaul was implemented, including a full UX redesign using Adobe XD and Figma. This replaced the outdated UI with intuitive flows, emotional design cues, and streamlined access to core features such as GDD generation and AI asset creation. Additionally, lean research and behavioral science were applied to prioritize high-impact features. Advanced AI functionality was integrated into a cohesive product experience, and marketing and funnel strategies were supported through modular landing pages. The reimagined platform achieved accelerated user growth, attracting thousands of visitors weekly and hundreds of new user sign-ups and subscriptions. This success was supported by a 20% drop in churn and significantly improved product usability. Furthermore, the client observed user lifetime value double within three months. This was driven by a more engaging experience, deeper feature engagement, and a flexible product architecture.
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The foundation of a leading food and beverage company faced significant challenges due to an outdated application. This legacy system severely hindered its ability to efficiently manage crucial orders and meal deliveries to schools across the US. Furthermore, the absence of a dedicated in-house tech team exacerbated these operational difficulties, impacting their core mission. A specialized team was assembled to develop a robust and comprehensive web application from the ground up. This new system centralized the management of clients, meals, orders, and deliveries for the foundation. An Agile methodology was employed to prioritize features, ensuring rapid deployment and inherent scalability. This approach addressed the foundation's growing needs and lack of prior technological infrastructure. The foundation experienced a significant surge in operational efficiency following the web application's deployment. This led to a remarkable 200% increase in the value of orders processed, growing from $5 million in 2022 to $15 million in 2023. The new system enabled the foundation to manage orders far more effectively without requiring additional manpower. This ensured long-term operational sustainability and significantly enhanced their ability to support meal delivery programs.
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The client, an Israel-based manufacturing software company, faced significant challenges with their legacy CMS. It featured deeply nested multilingual content and fragmented page elements, making content updates slow and inefficient. Additionally, unreliable Salesforce integrations further hindered operations and reduced the company's global visibility. These issues collectively created inefficiencies and slowed overall content management. Toptal developed a custom WP-CLI-based migration framework. This framework automated the mapping of complex multilingual content structures to WordPress, ensuring the preservation of media, SEO metadata, and site architecture. Furthermore, Toptal implemented a global design system using Elementor and ACF. They also built a custom plugin to route multilingual WordPress form data directly to Salesforce, complete with validation and error handling. The marketing team gained complete autonomy to manage content across over 150 pages, eliminating the need for developer support. This significantly reduced content update turnaround times. Additionally, multilingual SEO optimizations and structured translation linking substantially improved international discoverability. These efforts bolstered local sales teams and enhanced engagement across global markets.
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A global brewing company faced significant inefficiencies in extracting knowledge from unstructured documents for its business manager-focused chatbot. The existing chatbot development highlighted a critical need for an LLM specialist to handle complex Retrieval-Augmented Generation (RAG) tasks. Furthermore, reliance on an external API led to increased operational costs and significant latency delays, hindering the chatbot's effectiveness. Toptal developed an advanced document processing model to accurately identify tables, charts, and figures within images. This model was integrated with a PDF reader to streamline the entire document parsing process. Additionally, a specialized YOLO (you only look once) model was refined to meet the company's specific needs, significantly enhancing performance. The implementation of the new table detection model significantly boosted the recall rate to 98.7%, greatly improving data retrieval accuracy. This ensured managers gained faster access to vital information. Concurrently, the edge-based Named Entity Recognition (NER) model reduced latency by 3.5 seconds per request, leading to a substantial improvement in operational efficiency and a reduction in token usage costs. The refined YOLO model also delivered a 10x speed increase and a fivefold accuracy improvement.
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The client, a fast-growing financial services firm, faced significant inefficiencies in lead management. They struggled with disconnected systems and manual workflows, specifically lacking integration between Salesforce, Docusign, Outlook, and their website. This led to inconsistent lead capture, delayed follow-ups, and ultimately, missed opportunities. A scalable Salesforce architecture was designed to automate lead capture from the website and inbound email. The system used Apex and Flow to evaluate leads based on dynamic scoring and routed them through appropriate sales workflows. Furthermore, Salesforce was connected to Docusign and Outlook via REST APIs, enabling real-time contract workflows and automated communications. A configuration-first approach was prioritized to ensure the system's future adaptability. Within three months, the firm achieved a 90% reduction in lead response time and a 25% increase in lead-to-contract conversions. Automation successfully eliminated numerous manual steps, and Docusign integration cut document turnaround times in half. The centralized data and real-time syncing provided a unified view of customer interactions. This allowed for enhanced reporting, improved data accuracy, and faster onboarding, ultimately enabling efficient scaling and competitive responsiveness.
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The client, a leading global food and beverage company, faced significant inefficiencies in their data engineering operations. These inefficiencies frequently led to substantial delays in processing critical data. Manual interventions were often required due to a cumbersome process, as rerunning data pipelines depended on inputs from a separate team, creating bottlenecks and communication issues. Toptal implemented a multi-faceted solution to address these challenges. They integrated Microsoft Forms to capture necessary inputs directly from the deployment team, replacing error-prone manual CSV exchanges and significantly improving communication channels. Additionally, Azure Data Factory and Databricks were utilized to efficiently process new data entries. These tools were configured to check for updates hourly, effectively reducing the manual workload. As a direct result of the implemented solution, the company achieved a dramatic 70% reduction in data processing times. Processing duration was cut from an average of 14 days down to just 3-4 days. This improvement led to approximately $7,000 in operational cost savings. Furthermore, the automated processes fostered significantly better collaboration and communication among teams, leading to sustained improvements in their overall data engineering operations.
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A creative services company faced significant challenges in establishing an effective go-to-market strategy. It struggled to build a robust digital footprint and found it increasingly difficult to attract quality leads amid fierce competition. The primary challenge was generating quality leads while adhering to tight budgetary limits, with an insufficient online presence hindering potential client acquisition and business growth. The Toptal team quickly mobilized to address the urgent need for an effective go-to-market strategy. They collaborated closely with the company’s leadership and developed targeted digital marketing initiatives, including dynamic social media campaigns and strategic email marketing efforts. Adopting a systematic approach to tackle limited budgets, they prioritized business opportunities and cultivated a strong brand presence through thought leadership and distinctive value propositions. The results were remarkable, with the company experiencing a substantial 20% increase in qualified leads. This was complemented by a staggering 75% surge in web traffic and an 18% rise in engagement rates. The project unlocked enduring benefits such as expanded client outreach and improved retention across new industries, equipping the company with a sustainable lead generation model for continued success.
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The fitness technology company struggled to gain traction in a saturated marketplace. Their apps exhibited poor keyword performance and relied heavily on paid advertising. This reliance limited their return on investment and significantly stalled organic growth, hindering overall app visibility and user acquisition. A scalable, regionally tailored App Store Optimization (ASO) strategy was developed across both iOS and Google Play platforms. An ASO specialist conducted deep, region-specific keyword research, analyzed search trends and competitors, and implemented targeted updates to maximize high-intent keyword exposure across multiple markets. Concurrently, a fully localized metadata strategy was deployed, incorporating customized titles, descriptions, and visuals for each region. This approach included iterative testing and performance tracking for continuous refinement. The implemented ASO strategy achieved significant visibility gains. High-intent keywords ranking in the top five positions increased by 20%, dramatically boosting discoverability across both iOS and Google Play. Furthermore, the updated ASO framework delivered a 15% month-over-month rise in downloads. These efforts culminated in a substantial 39% revenue increase, allowing the client to scale efficiently without expanding paid acquisition efforts.
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A leading global cruise line operator faced significant cybersecurity challenges due to legacy infrastructure and siloed teams. The absence of defined processes and misalignment among stakeholders further hindered their efforts. These issues slowed crucial digital initiatives, created operational inefficiencies, and increased overall organizational risk. Toptal implemented governance and communication frameworks to align enterprise architects, business owners, and security teams, establishing a unified cybersecurity operating model. This structured collaboration improved cross-departmental coordination. Furthermore, Toptal streamlined and automated workflows by integrating Microsoft Power Automate with ServiceNow’s IT Demand module. This integration enhanced visibility, accelerated execution, and embedded security into the development lifecycle. Structured communication and governance frameworks significantly improved collaboration across departments, fostering a unified cybersecurity team. This led to a remarkable 5X increase in the throughput of vital security work. Automated workflows and modernized processes successfully embedded security across the software development lifecycle. These changes strengthened the protection of sensitive customer data and actively supported ongoing digital transformation initiatives.
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A global reinsurance and insurance firm aimed to rapidly expand its partner network. This expansion brought significant challenges in managing diverse partner-specific data delivery methods. The firm also had to navigate complex regulatory frameworks across various partners. A crucial requirement was to achieve this growth and standardization without incurring increased operational costs. The existing onboarding process was lengthy and inefficient. Centralized data models were developed to integrate diverse partner methodologies effectively. This approach aimed to significantly reduce onboarding time and enhance overall scalability. A systematic MoSCoW classification method was employed to prioritize essential data fields. This strategy ensured that varied regulatory requirements across partners were accommodated efficiently. The implementation focused on streamlining complex data management processes. The project dramatically accelerated the onboarding process for new partners. Onboarding time was reduced from three months down to just one week. This swift integration facilitated quicker market expansion for the firm. Improved onboarding efficiency and enhanced data analytics allowed the reinsurance leader to successfully enter new markets. These outcomes significantly increased sales and bolstered the firm's overall competitiveness.
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A global biopharmaceutical company faced significant challenges with its test scheduling. Disparate and uncoordinated methods across multiple labs consumed valuable analyst time and caused delays in critical drug research processes. The company urgently required a digital solution to automate and unify time management across its labs, but it lacked the necessary developer bandwidth to build it internally. A development team with healthcare industry and tech expertise was provided, immediately adding value to the project. They developed multiple proofs of concept that addressed the client’s pharmaceutical-specific demands, prioritizing available resources and security. The team created a cutting-edge tool utilizing various API technologies to build an optimal schedule, considering factors like analyst availability, machine capacity, and prioritization directives. During deployment, smooth service continuity and backward compatibility were ensured across the company’s multiple labs. The scheduling tool was deployed to 13 of the client’s global locations, and continuous onboarding of new labs and sites commenced. This software significantly reduced planning time for analysts, which led to increased productivity and standardization across the company’s testing processes. Consequently, operational gains were achieved across all deployed locations.
Project Details

The client, a Fortune 1000 media conglomerate's streaming division, faced continuous pressure to deliver a cutting-edge user experience for creators. After acquiring three new product offerings since 2019, they needed to enhance existing features and address product frictions concerning user access and profiles. Specifically, they required product management expertise to improve UX and user access for these acquired products. Toptal rapidly onboarded a streaming-focused product management consultant, possessing over a decade of experience, to lead the client's product discovery. The consultant performed a comprehensive audit of platform functionality and developed a strategic roadmap. This roadmap specifically aimed to resolve cumbersome user onboarding issues and enhance overall user functionality, coordinating with various global teams to implement the solution. The client gained an unbiased assessment by leveraging a third-party expert, with the consultant successfully securing buy-in from multiple globally distributed teams. This collaboration formulated a solution that modernized the platforms and significantly enhanced user access and customization options. Consequently, the client achieved a 50% time savings, avoiding potentially three months in hiring time, and received an expert product improvement plan within four months of initial engagement.
Project Details

A Fortune Global 50 auto manufacturer's innovation and technology subsidiary had historically used ServiceNow solely as a service desk. The company sought to leverage the platform's broader capabilities to automate internal processes. Their goal was to enhance business value and drive a comprehensive enterprise transformation, moving beyond basic service desk functions. Toptal's technical consultants performed an extensive exploration of the client's needs, assessing business goals and digital transformation targets. An in-depth audit identified unused ServiceNow features capable of fulfilling these objectives. The team configured new functionality, aligning the client's teams on proper usage. This effort unlocked previously untapped potential, transforming IT onboarding, improving asset tracking, optimizing vendor security, and implementing custom integrations. ServiceNow became central to the company’s efforts, automating processes and unlocking significant efficiencies. It facilitated a more unified way of working, effectively breaking down departmental silos and enhancing organizational efficiency. The project, initially starting with the innovation subsidiary, proved so impactful that the automaker implemented the processes across the broader company. What began as an expected six-month partnership evolved into an ongoing engagement lasting nearly three years.
Project Details

The financial services company faced a significant hurdle in upgrading its database infrastructure. It was reliant on a legacy system that required modernization. However, the firm encountered difficulties in forming an internal team of database administrators and developers with the necessary skills to manage this complex transition. This struggle prevented them from moving to more advanced, scalable solutions. Toptal developed and implemented a comprehensive migration strategy to address the client's infrastructure challenges. This strategy involved moving the company's legacy database systems to advanced cloud-based platforms. Beyond technical implementation, Toptal also prioritized knowledge transfer and provided extensive consulting services. They offered hands-on support to help the client build and upskill its internal team, ensuring long-term self-sufficiency. The executed migration immediately yielded significant improvements across various critical areas. These enhancements included better performance tuning, more effective monitoring capabilities, optimized storage management, and refined permission control. Furthermore, the knowledge transfer and support provided by Toptal equipped the financial firm with the necessary skills and resources for ongoing maintenance of the new infrastructure. This established a robust foundation for future growth and expansion.
Project Details

The home renovation industry in Saudi Arabia faced significant challenges for homeowners. They struggled to find trustworthy professionals, which led to issues with quality assurance and communication. For service providers, these difficulties resulted in consistently low conversion rates. Additionally, the costs associated with generating new leads were notably high. An Agile development approach was implemented for the project, breaking it down into manageable sprints. This methodology allowed for continuous platform improvement through regular testing, feedback, and quick adaptations. A robust, trust-centric vetting system for service providers was designed, informed by comprehensive research, to build user confidence. The platform was also optimized specifically for mobile, ensuring a seamless experience for the predominantly mobile user base. The platform achieved a significant improvement in its conversion rate, increasing from an initial 6.3%. This enhancement was directly driven by greater user trust and a better-optimized mobile experience, facilitating successful connections between homeowners and providers. Concurrently, the improvements in user acquisition efficiency and increased platform trust led to a notable reduction in the cost per lead. This allowed the platform to operate more effectively within its marketing budget, fostering a thriving business model.
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A U.S.-based edtech platform enabling creators to build and sell online courses globally faced significant internal expertise limitations. Its existing developers lacked specialized knowledge in WordPress development. This deficiency posed a risk of project delays, which could have negatively impacted customer satisfaction. Without the necessary skills, the company struggled to adhere to WordPress best practices, hindering its ability to enhance digital offerings effectively. Toptal partnered with the edtech company to develop a custom WordPress plugin. The process began with insight-driven development, including client interviews and exploration of existing plugins to identify critical needs and set minimum requirements. Toptal then employed a structured approach, adhering to WordPress best practices. Custom functionalities were implemented to meet the company’s specific needs, directly addressing their internal expertise limitations. The custom plugin achieved immediate success, recording over 1,800 downloads shortly after its launch. This demonstrated the plugin's strong relevance and effectiveness in the market. Furthermore, Toptal's engagement included mentorship, which significantly enhanced the client company's developers with essential WordPress skills. This empowerment enabled the internal team to confidently manage and further enhance the plugin independently in the future.
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A global AI and data analytics software company faced a critical six-month backlog of product defects reported by its top clients. Their internal engineers were overwhelmed, attempting to manage both new development and defect resolution, leading to reduced productivity and staff turnover. This situation risked widespread user dissatisfaction and could result in the loss of multiple Fortune 100 clients if not addressed promptly. A Toptal team, comprising a technical lead and four senior engineers with 50 years of combined experience, was brought in. This team, led by a Toptal delivery manager, overhauled and optimized the client's rudimentary ticketing system. Within six weeks, the team successfully cleared the entire six-month backlog of defects while also managing daily incoming tickets. Over a 14-month period, they resolved 266 top-priority product defects and numerous daily tasks. The implemented Toptal solution significantly improved the end-user experience across all of the software provider's products. This external support reduced the burden of constant task switching for the client's engineers, freeing them to focus on more meaningful projects. With engineers now able to concentrate on development initiatives within their dedicated product teams, overall productivity saw a substantial increase. Toptal experts are also training an in-house team to transition to the scalable ticket processing system.
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The client, a global media company, faced the significant challenge of rapidly evolving security threats in an increasingly digital landscape. They struggled to keep pace with their hiring needs, as a slow hiring process and difficulties in retaining skilled staff created critical gaps in their security operations. This left the company vulnerable to emerging cyber attacks, hindering their digital transformation efforts. A dynamic team of security specialists, skilled in cloud security and vulnerability assessment, was assembled to address the client's needs. Ongoing communications were established to ensure alignment with the client’s evolving priorities and foster strong integration. The team implemented robust product security measures and leveraged threat hunting capabilities to identify potential vulnerabilities. Furthermore, DevSecOps practices were integrated to cultivate a culture of continuous improvement and resilience against emerging threats. Close collaboration led to the successful delivery of Terraform and Ansible code, with the pre-production phase completed two months ahead of schedule. This achievement was crucial for the client to continue its digital transformation without delays. The partnership strengthened security operations, making them more dynamic and adaptable to the evolving threat landscape. This provided a safer platform for the client's advertisers, ensuring continued business integrity.
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A global customer experience and CX outsourcing leader faced significant front-end development obstacles. These challenges stemmed from varying technologies used across their systems, which effectively blocked their progress in integrating crucial AI tools. The lack of a unified front-end hindered their ability to move forward with critical software enhancements, impacting their overall software development roadmap. Toptal was engaged to address these complex front-end issues. The solution involved building a functional UI component library, meticulously crafted to match the existing design system. This library utilized modern technologies such as Vue 3, Composition API, Pinia, TypeScript, and SCSS. Additionally, Toptal developed an initial boilerplate for front-end projects, which served to streamline future development efforts and ensure consistency across various applications. The implementation of a unified front-end successfully eliminated previous development blockers. This enabled the seamless integration of AI tools, which was a critical business objective for the client. The new system also fully aligned with the company’s established design system, ensuring brand consistency and improved user experience. Furthermore, Toptal's efficient development approach proved highly cost-effective, effectively replacing the need for three full-time developers and accelerating project delivery while upholding high-quality standards.
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A prominent international reinsurer managed sensitive, high-value risk data across global markets. They struggled to balance data security with the expedience of employee user access, finding the process cumbersome. The firm sought to streamline its data management and request system for improved speed, security, and efficiency. However, they faced significant challenges in hiring talent with the specialized expertise required to overhaul their outdated system. An experienced front-end engineer with over two decades of expertise was engaged to address the challenge. Within just two months, this expert successfully replaced the client’s outdated data request system with a new platform and automated workflow. The solution involved modernizing applications using TypeScript and React Query, which effectively reduced server requests and enhanced system capacity. This implementation also laid the groundwork for future features, including real-time notifications, and simplified maintenance. The implemented solution delivered significant improvements, with information searches and delivery becoming an estimated 100x faster than the previous system. Leveraging browser cache features, the server burden was significantly reduced. Furthermore, the new platform gained the capacity to support 20-50x more users than the prior system. Automated workflows and real-time notifications provided the client with seamless, total control over employee access to specific information.
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The organization struggled with optimizing student cohorts and volunteer assignments due to limited internal resources, time constraints, and the need for complex, tailored algorithms to meet its specific goals. This education sector nonprofit, assisting first-generation and underrepresented students, faced difficulties in effectively managing student groups and volunteer placements for university courses. Internal resource limitations and the necessity for highly specific algorithms posed significant hurdles to their operational efficiency. A web application was designed to seamlessly integrate with Salesforce, utilizing Django REST Framework and Python for the backend and React for the frontend, providing a responsive internal API for real-time interactions. A systematic approach was employed to tackle cohort diversity optimization through iterative problem-solving. This involved defining minimal algorithm requirements initially and then incorporating more intricate criteria based on stakeholder feedback to ensure tailored functionality. The implementation of the automated solution reduced task completion time from weeks to mere hours, resulting in an estimated 70-80% time savings for the entire team involved. Beyond immediate efficiencies, the solution enhanced operational effectiveness and resource allocation within the organization. It also broadened team involvement in managing assignments and significantly reduced dependency on the Head of Operations, leading to lasting benefits.
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In an increasingly customer-centric environment, data-driven client management was critical. Following company restructuring, a leading investment advisory firm was left with limited technical expertise. Their data-integration strategy was bogged down by manual tasks and inefficient legacy applications, hindering their ability to adapt to a customer-centric model. In a matter of days, a curated team was introduced, working under a technical project manager. The team swiftly assessed the client’s current system and isolated issues with outdated management and unscalable peer-to-peer connections across their many apps. Leveraging Agile techniques to implement MuleSoft API, the team spent 18 months implementing an API-first strategy to replace old processes with automated, modernized solutions for 10 of the client’s applications. Nontechnical teams were also trained to utilize their newly integrated systems to power efficient, data-driven methodology. The client’s new API-focused operating model eliminated manual processes totaling over 5,000 hours per year, worth an estimated $500,000 annually. In addition to gains in efficiency, API implementation improved the client experience, enhanced data consistency, and significantly reduced human error rates. Eliminating peer-to-peer dependencies between apps and replacing them with an API-focused infrastructure not only greatly improved speed and functionality for the 10 tools that were modernized, but created a replicable architecture that enables the client to scale their processes as needed.
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A Fortune 500 global pharmaceutical company, responsible for developing medicines and vaccines, encountered significant hurdles with its outdated data systems. These legacy systems severely hindered global laboratory investigations, making it inefficient for investigators to access critical historical data. The absence of a unified and scalable solution resulted in prolonged data retrieval times, ultimately decreasing operational efficiency and impacting investigator satisfaction. The company collaborated with Toptal to address these challenges by implementing a modern data retrieval solution. Toptal developed a new text-based search tool, powered by Elasticsearch, which dramatically improved the speed and accuracy of historical data retrieval for investigators. The solution was further expanded to include four additional portals, providing essential statistical insights and reports. These enhancements incorporated valuable user feedback and leveraged modern DevOps practices to ensure high reliability and future scalability. The newly implemented system delivered substantial positive outcomes, notably dramatically reducing search times for laboratory investigators. Advanced functionalities, such as cross-language and underline text searches, significantly boosted user satisfaction and efficiency. The enhanced portals subsequently observed a rise in users actively accessing accurate and frequently updated data. This comprehensive improvement ultimately enhanced operational efficiency and empowered global teams to make better-informed decisions.
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The media tech company's mobile app struggled to meet growing demand. This led to frequent crashes, slow performance, and rising customer dissatisfaction. Furthermore, the development team became overwhelmed by troubleshooting, which ultimately stalled innovation. Toptal conducted a complete review and refactoring of the codebase, specifically targeting inefficient rendering processes and memory leaks by leveraging React Native to address performance bottlenecks. Additionally, new features, such as improved push notifications and upgraded UI components, were integrated without disrupting ongoing operations. The app saw a 15% increase in usage and a 40% decrease in crashes, improving ratings from 3.8 to 4.5 stars across app stores. These optimization efforts also enabled the app to handle a 300% surge in user traffic during a peak event without performance issues, ensuring smooth and scalable operations.
Project Details

An established travel agency sought to develop a WordPress site for their travel app, engaging a growth-marketing agency. This marketing agency lacked the necessary in-house technical expertise to meet the tight deadline for their client's project. Without the right technical resources, the agency faced the significant risk of losing their client. Toptal rapidly sourced a team of specialists, including a project manager, a WordPress developer, and a UX/UI designer. This team, possessing 36 years of combined experience, was assembled within three days to begin the project. Their efficient collaboration resulted in the creation of the site in half the originally projected timeframe. The Toptal team successfully delivered a sophisticated advertising site for the travel app in just 4.5 weeks. They also incorporated additional features beyond the original scope within an extra 1.5 weeks. As a result, the marketing agency delivered the site on time and retained their client for future engagements.
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A U.S.-based kitchenware and direct selling company faced significant challenges with its outdated Java-based legacy system. This system created operational bottlenecks, which slowed the implementation of new functionalities. It also impeded responsiveness to evolving market demands, reducing the company's ability to adapt swiftly to customer needs. The company transitioned to a more agile Node.js and Angular architecture. This new architecture leveraged microservices and micro UIs to enhance system flexibility and scalability. Clean architecture principles were implemented, optimizing code maintainability and integrating modern design libraries. These efforts revamped the UIs and improved system response times. The modernization significantly reduced implementation times by over 60%. Some processes that previously took five days were completed in just one day. Enhanced UI libraries and advanced search functionalities led to significantly increased user satisfaction, which resulted in stronger client loyalty.
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A financial services provider faced a critical labor shortage that significantly impacted system modernization efforts. This created an urgent need to migrate from a legacy application to a modern solution. The outdated systems hampered operational efficiency and severely affected user satisfaction. A strategic dual approach was deployed, utilizing two specialized teams. One team focused on migrating existing features using Spring and AWS, while the other enhanced the system with tailored functionalities. Agile integration techniques, including SCRUM methodologies, were adopted to address documentation inefficiencies. Jenkins and GitLab were incorporated to facilitate continuous deployment. The implementation resulted in an optimized system that significantly improved user satisfaction. This was evidenced by a dramatic increase in positive feedback from users. The strategies also facilitated the decommissioning of the old system. The new platform achieved improved ease of operation, along with enhanced maintenance and responsiveness.
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A technology solutions provider faced significant development challenges. Their existing build process created bottlenecks, severely slowing development speed and impacting overall product performance. This necessitated an innovative solution to enhance engineering efficiency and improve user experience. Toptal optimized development by identifying new tools and migrating the firm’s build system from Webpack to Vite. This strategic change aimed to significantly improve build times and reduce bundle sizes. Additionally, Toptal implemented code splitting techniques to further enhance loading times, breaking applications into smaller, more manageable chunks for better user experience. The migration to Vite dramatically improved efficiency, reducing build times by 62%, from 8 minutes and 30 seconds to just 3 minutes and 12 seconds. This led to significant improvements in developer productivity. Furthermore, the bundle size was streamlined, decreasing by 18%, from 134 MB to 110 MB, which positively impacted load times and performance across all platforms.
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The client was an early-stage VR startup with an ambitious idea for an immersive virtual commerce and entertainment platform. However, they were unsure how to proceed from a vague concept to an achievable product. They required expert engineering and business consultation to define their path forward. A cross-functional team, including a project manager, UI/UX design lead, game developer, and financial planning consultant, was onboarded. The team isolated key features for an MVP and developed a multi-year financial plan within 10 weeks. Concurrently, they defined the product scope, outlined future steps, and created a VR prototype using Unity 3D for the Oculus VR headset. The client secured substantial funding, staying within a tight startup budget of $100,000, supported by a pitch deck, VR prototype, and coaching. A clear implementation strategy was also provided, projecting just under $1 million in net revenue from five unique streams within 12 months of launch. This enabled the client to move seamlessly into development upon securing seed funding.
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A global biopharmaceutical company faced significant challenges due to slow ETL processing times. These delays severely impacted their workflows and hindered critical decision-making capabilities. This was particularly problematic during a period requiring rapid data insights, especially with the high demand during the COVID-19 pandemic. The vendor implemented multiprocessing techniques using Python libraries. This allowed ETL steps to run in parallel, which significantly improved workflow efficiency. Additionally, near-real-time data ingestion was introduced. These changes reduced delays and provided faster access to actionable insights for the client. As a result, ETL processing time was dramatically reduced by 50%, falling from 45-55 minutes to just 20-25 minutes. This change significantly enhanced the client's operational efficiency. The introduction of near-real-time data access also enabled the pharmaceutical company to make informed decisions much more quickly. These improvements were crucial during a critical health period, allowing for more rapid data-driven choices.
Project Details

The restaurant technology company faced the challenge of unifying multiple platforms following recent acquisitions. They needed to enable their restaurant clients to offer direct online ordering, diversified payment options, and self-service marketing tools. All these integrations had to be implemented seamlessly without disrupting existing core operations. A robust backend was engineered using Flask, Python, MySQL, and AWS to unify internal and third-party systems. This allowed restaurants to launch direct ordering channels with real-time performance tracking. Furthermore, a full-scale marketing platform was developed from scratch, incorporating iterative UX research, MVP planning, and rapid integration of payment providers such as Apple Pay and Google Pay. The integrated platform delivered a 10% revenue increase, driven by upsells and higher client retention. It also enabled major clients to launch mobile apps across over 300 locations. This expanded toolset successfully attracted new restaurant clients, improved platform satisfaction, and empowered operators to manage promotions and payments autonomously at scale.
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A global HVAC and refrigeration company experienced declining customer satisfaction with its air quality app. The application suffered from an outdated design, resulting in poor user experience metrics and negative reviews. This design stagnation also limited the introduction of new features, further impacting user engagement and overall satisfaction. To address these issues, comprehensive UX research and testing were implemented. This involved conducting usability tests and A/B testing, utilizing tools such as UserZoom and Figma, to validate design improvements. Additionally, user surveys and competitor benchmarking were performed to ensure design enhancements aligned with both customer preferences and industry best practices. The implemented UX improvements significantly increased user satisfaction. Users achieved a “very satisfied” customer satisfaction score and a “very easy” customer effort score, validated through 33 experiments involving 3,360 users. Furthermore, a reusable human-centered design model was established, providing a clear framework for future app enhancements and ensuring sustained user satisfaction.
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A fast-growing US-based language learning startup faced significant usability issues and lacked clear UX direction without a full-time designer. This absence caused workflow delays and stalled expansion efforts in key regions. The company needed to improve learner motivation and elevate user experience across its global markets. The company partnered with an external team to lead a collaborative UX overhaul. This included rapid prototyping, iterative Figma design, and A/B testing to enhance usability, engagement, and brand cohesion across platforms. Additionally, AI-based tools were integrated to automate content pipelines, generating multilingual video lesson scripts and speeding up production while maintaining instructional quality. The enhanced UX and content delivery successfully tripled subscriptions for the language learning app. This also helped secure $42 million in funding and achieved over 20 million downloads across 40 countries. Furthermore, the redesign boosted daily app usage and significantly improved long-term retention, establishing the platform as a top-rated learning tool in multiple international markets.
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A journalism startup aimed to revolutionize news reporting with an automatic editorial software and platform. They sought to accelerate publication and incentivize timely reporting, recognizing that traditional methods could not cover every story efficiently. However, they required a flexible and expert team to develop this pioneering solution. A Toptal team of product managers, business analysts, and developers was assembled after a discovery period. They built a powerful cross-platform application over two years, including a complex rules engine with over 30,000 grammar rules, a submission platform, and subject boards, all hosted on Microsoft Azure. Furthermore, business advisors collaborated with the founders to optimize their business model for profitability and sustainable growth. The developed platform now sources news from over 1,400 internationally distributed journalists. Its automated editorial process enabled 2x faster news coverage by reducing manual editing time. This foundational work also helped the business secure a $50 million valuation at launch, establishing a scalable model with significant future potential.
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A Fortune 500 global consumer goods company, specializing in household and personal care products and pet foods, faced significant challenges in developing a microsite management portal. Previous attempts encountered difficulties due to complex internal processes and the necessity to integrate with legacy systems. These setbacks hindered their ability to accelerate digital strategy execution for B2B partners. A senior expert team of three engineers, specializing in Next.js and Node.js, was deployed. They developed the microsite management portal from scratch, utilizing best practices and modern technologies. Additionally, AI technology was integrated with GCP SafeSearch to analyze user uploads, preventing malicious activities and enhancing the security of microsite operations. The new portal enabled rapid microsite scalability, allowing the company to deploy microsites for B2B partners in seconds. This significantly reduced previous timelines that took months or even days. The enhanced portal also boosted security and user interaction, leading to the successful launch of three new B2B microsites and contributing to increased sales.
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The fintech company, an Australia-based non-bank lender, needed to enhance its front-end architecture to support a growing user base. It faced significant performance issues, including slow page load times and complex state interactions. Additionally, the existing platform had limited responsive design capabilities, hindering user experience and scalability. A scalable front-end architecture was implemented using React and Storybook, incorporating reusable components to meet the demands of the growing user base. Advanced state management was achieved through the integration of Redux with middleware such as Thunk and Saga. This solution also employed techniques like code splitting and lazy loading, which collectively optimized performance across the platform. The implemented UX improvements significantly boosted engagement rates, resulting in a 35% increase in account creations. Average page load times were reduced by 40%, enhancing the overall user experience. Furthermore, the company achieved a 20% increase in customer retention. The new feature deployment frequency also rose by 25%, enabling the company to respond more quickly to evolving market demands.
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The customer's Android app suffered from significant performance issues and user dissatisfaction compared to its successful iOS counterpart. It required a complete rewrite due to architectural problems and a limited development team of only one developer. This disparity in performance led to poor user experience and low app ratings. The Android application was comprehensively rewritten using Kotlin and industry-standard architecture principles. This involved focusing on preventing memory leaks and establishing a robust foundation for future updates. Additionally, enhanced quality assurance processes were implemented, emphasizing technical traceability. This new development approach addressed legacy performance issues and set new standards to minimize future production problems. The rewrite significantly improved app performance and boosted user satisfaction, raising the Google Play Store rating from 2.0 to 4.1. Production issues were reduced by 78% through enhanced QA and traceability. This also improved the user experience and led to robust capabilities, increasing market share. Photo uploads were enhanced by 20%, and follower activation increased by 22%.
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The client, a foodtech startup, aimed to develop restaurant management tools that could accurately forecast food preparation needs. Their goal was to significantly reduce waste and boost revenue for restaurants. They specifically required a mid-fidelity prototype within a tight one-week deadline. This prototype demanded specialized expertise in B2B interactions and sophisticated dashboard design. The solution involved developing advanced forecasting capabilities to predict food preparation needs. This system analyzed sales data, inventory levels, historical waste patterns, and various external factors. An interactive, user-friendly mid-fidelity prototype was created using Figma. Regular check-ins ensured usability and timely completion of the project. The implemented solution is projected to result in a 15% average annual revenue growth for restaurants, collectively generating more than $5 million. It is also projected to reduce food waste by 30% within six months. This reduction is expected to divert approximately five tons of waste from landfills, significantly improving sustainability. These outcomes contributed to reduced costs associated with wasted ingredients.
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The global home fixtures manufacturer faced significant challenges in delivering impactful 360 digital marketing campaigns and transforming its product catalog. The company struggled to maintain consistent, high-quality creative output for its luxury branding efforts. This was primarily due to internal constraints that hindered their ability to engage a high-end audience effectively. A flexible talent solution was engaged to address these issues. This involved developing comprehensive 360 digital marketing campaigns, utilizing innovative storytelling techniques tailored to the client's luxury branding and upscale audience. Concurrently, the product catalog was completely transformed into a modern, visually appealing lookbook format, leveraging advanced design tools to elevate customer experience and brand perception. The engagement successfully doubled the company's digital campaign output, increasing it from two to four high-impact campaigns per month. This significantly boosted brand visibility and market presence. Furthermore, the product catalog was expanded from 150 pages to over 300, leading to improved customer engagement and reinforcing the brand's position within the luxury market.
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A leading investment advisory faced significant data access challenges after de-merging from its parent company. The firm lacked the internal infrastructure to manage its own data effectively. This forced them to rely on unwieldy manual processes for data requests, hindering their operational efficiency and access to critical information. A versatile technical lead and a team of highly skilled professionals were onboarded within days to provide foundational solutions. This team initially automated the client’s spreadsheet-based data storage to streamline updates. Over two years, additional engineers and architects were brought in to build a robust data architecture, utilizing MuleSoft APIs and Azure data services to create automated, integrated connections for efficient data processing with a new Snowflake data platform. The new Snowflake-powered data architecture transformed data processing. Previously, the client's request team manually processed up to 20 data requests weekly, with many failing. The Snowflake platform now enabled instant request processing, significantly boosting team efficiency. This centralized data solution delivered actionable business intelligence and positioned the client for sustained data-driven growth across its four data domains.
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The healthcare technology company aimed to develop a scalable web application to improve patient access to care, but it faced significant technical resource limitations. The primary challenge was establishing a robust technical foundation to transition its basic proof of concept into a fully scalable product. Crucially, the company lacked the in-house Node.js expertise needed for backend architecture development. A seasoned Node.js and AWS expert was swiftly deployed to establish the backend architecture. This involved designing and implementing over 35 microservices tailored to the company’s unique requirements. A thorough review of various technologies was conducted, utilizing Kanban methodology for efficient integration and management of evolving project demands, while optimizing API performance through advanced techniques. The web application was successfully launched, securing five enterprise clients and demonstrating its viability. This led to a 400% increase in user visits and a doubling of revenue growth. API performance was accelerated by 98%, reducing average response times from 17.5 to 0.35 seconds, and scalable notification systems were architected to deliver timely updates to thousands of medical professionals, significantly improving user interaction.
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The global HVAC and refrigeration company faced significant challenges with its existing energy usage prediction models. These models were both inaccurate and expensive, leading to unreliable forecasts. A key difficulty was processing petabytes of complex, real-time sensor data, which further hindered the development of effective and scalable solutions. A scalable machine learning framework was implemented, transitioning the outdated models to distributed computing using Kubernetes and Dask. This allowed for the parallel training of over 500,000 personalized models, significantly enhancing scalability and speed. Furthermore, a hybrid modeling strategy was adopted, combining physics-based modeling with machine learning to create adaptive and interpretable models tailored for individual users, thereby improving their usability and actionability. As a direct outcome, the new models successfully increased energy usage prediction accuracy by 27%, elevating it from 67% to 85%. This improvement made the predictions significantly more reliable and actionable for the client. Additionally, the transition from Amazon SageMaker to open-source technologies like Kubeflow and Dask not only reduced training and deployment costs but also boosted overall model performance and scalability.
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The enterprise software firm faced significant challenges as it expanded its operations. Limited engineering resources and stringent hiring standards hampered innovation. These factors slowed down the development of new features, which threatened the company's ability to maintain its competitive market leadership. To overcome these challenges, a rapid team expansion was initiated. A team of 14 skilled professionals was quickly built, comprising technical leads and software engineers with expertise in Scala and TypeScript. This expansion directly addressed the resource limitations and significantly accelerated development efforts. Additionally, a strategic quarterly planning strategy was implemented, which aligned the team’s work with the company’s product roadmap, facilitating the delivery of critical features such as Lineage. As a direct result of the collaboration, the firm achieved substantial user growth. User adoption of its open governance solution dramatically rose from 20,000 to 140,000, representing a 600% increase. Over 60% of these users actively utilized the Lineage feature, significantly expanding the platform’s overall user base. Furthermore, the expanded team and improved planning enabled the firm to release new features more quickly, which strengthened its competitive position and upheld high-quality standards.
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A global media and information organization, operating across diverse sectors like news, entertainment, business data, and consumer brands, faced significant disruption from the rapid advancements in AI. To maintain its competitive edge and innovate within the evolving media industry, the company urgently needed to integrate Generative AI across its extensive portfolio. This presented a complex challenge given the breadth of its operations. Toptal assessed the client’s AI readiness through a comprehensive evaluation, including a detailed buy-versus-build analysis. This process successfully identified over 50 potential Generative AI opportunities across the client's diverse portfolio. Subsequently, 20 proof-of-concept experiments were developed, with successful initiatives transitioned into production while simultaneously addressing critical data and organizational gaps. The implementation of the Generative AI initiatives resulted in a range of innovative projects, significantly streamlining operations across the client's portfolio. Key outcomes included the development of automated product listings, a technician chatbot for improved support, and a secure in-house ChatGPT option. These ongoing innovations, coupled with enhanced web scraping tools for data extraction, ensured the client maintained its competitive position in the dynamic media landscape.
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The client's commercial development teams faced significant inefficiencies due to their reliance on manual spreadsheets for promotional data analysis and marketing calendar creation. This outdated process was slow and error-prone, hindering effective planning. An internal proof-of-concept application, developed with multiple suppliers, proved inadequate; it was slow, crashed often, and lacked scalability. The company partnered with Toptal for a complete rebuild, starting with a five-week discovery phase to define requirements and a roadmap. Toptal's team, comprising a project manager, AI architect, engineers, and designers, identified critical POC limitations. They developed a scalable, high-performance AI-driven optimization solution. Leveraging technologies like Node.js, PostgreSQL, Google Cloud, and Google Gemini, the team delivered an MVP capable of real-time data filtering and automated calendar generation. The newly implemented platform successfully eliminated the manual planning processes, significantly enhancing efficiency and data accuracy. Client teams gained the ability to rapidly filter diagnostic and historical data, generate optimized promotional calendars, and collaborate seamlessly. The success of the MVP also established a robust foundation for future innovation, leading the company to expand the project scope for advanced AI-driven features in their 2025 roadmap.
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A global crypto-casino and betting platform company based in Dubai faced significant internal challenges. Their tech team lacked the expertise required to manage digital development and product strategy effectively. This deficiency hindered their ability to ideate new features and accurately estimate release timelines, particularly for crucial cryptocurrency integrations. The company found itself unable to advance its product roadmap due to this knowledge gap. A lead product manager was deployed to establish a comprehensive product and business roadmap. This roadmap included clear short- and long-term objectives, ensuring the company’s strategy aligned with prevailing market demands. Additionally, Agile and Scrum methodologies were introduced to guide the development process. These new methodologies helped in building the platform’s technical architecture, defining a robust product backlog, and streamlining development through efficient sprint planning. Within two months of its launch in the APAC market, the newly integrated crypto gaming platform successfully achieved its revenue target of $2.6 million. The engagement also spurred significant internal growth, with the tech team expanding from two to 16 members. Furthermore, the company successfully secured $1.5 million in seed funding. This investment was largely attributed to the improved organizational structure and strategic plans developed and presented to investors.
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The event-ticketing industry, projected to grow to $94.92 billion by 2027, faced significant challenges. Sports teams and artists lost profits to third-party vendors and dealt with widespread ticketing fraud. Fans often felt disconnected, missing the personal touch and security of physical tickets, and perceived electronic tickets as less valuable. A startup aimed to disrupt this with an NFT-based, blockchain-backed platform but required a technology partner to develop their product. A lean team, led by an experienced project manager, was sourced to conduct deep UX research, identifying vital elements for the MVP. A financial advisor and blockchain expert worked concurrently to define financial and operational possibilities for the client. The team then scaled to eight specialists, leveraging Polygon, Fortmatic, and Wyre to build blockchain elements. AWS application runtimes and PostgreSQL were utilized to provide scalability and utility for a robust cloud solution. In just three months, a lean MVP of the groundbreaking software was delivered. This product enabled scalable bundling of blockchain-backed tickets, perks, and tokenized collectibles, which boosted perceived ticket value for fans and generated residual revenue. Deep market research allowed the team to trim potential development costs from over $500,000 to just $130,000. This resulted in significant cost savings of 74% while still producing a robust and premium product.
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A creator-driven storytelling social media platform aimed to enable monetization through NFT integration and a native cryptocurrency. The platform, however, faced significant challenges, including four years of backlogged bugs that halted development. Existing creator monetization platforms also had strict terms of service and lacked crypto-payment integration, preventing the client from pursuing their planned revenue streams. A team of a project manager, designer, and developer was introduced to address the technical debt and enable new features. Over 16 weeks, this team defined and delivered revenue-driving functionalities and overhauled the platform for blockchain integration, clearing over 3,000 individual tickets representing four years of technical debt. They leveraged AWS for scalable hosting and integrated Stripe for secure payments. The platform's existing points-based system was also converted to run on a custom cryptocurrency token. The client successfully transitioned their product from an MVP to a fully monetized platform across mobile and web applications. This achievement was accomplished in 50% of the projected time frame due to the clearing of critical technical defects that had previously halted development. New monetized features, including a crowdsourced content approval system and internal messaging, were implemented, and the groundwork was laid for converting content into NFTs with smart contract integration.
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A premium matchmaking service faced significant challenges due to fragmented data spread across its marketing, sales, and engineering teams. This data fragmentation severely hindered their ability to track marketing campaigns effectively and accurately attribute performance. Consequently, identifying valuable customer channels became complicated, restricting their capacity for rapid strategic adjustments. This limitation impacted overall marketing efficiency and the ability to gain comprehensive customer insights. An automated data integration strategy was designed and implemented. This involved creating an ETL pipeline using Fivetran and Apache Airflow, which centralized data from various sources into a BigQuery-powered data warehouse. This approach significantly streamlined data ingestion and storage processes. Furthermore, a multi-touch attribution model was implemented using Google Tag Manager and Mixpanel. This initiative automated reporting and enabled the creation of real-time dashboards, providing actionable marketing insights. The implemented solutions led to significantly enhanced marketing efficiency. The centralized data and new multi-touch attribution model resulted in a 30% improvement in ad spend efficiency. Additionally, conversion rates increased by 25%, boosting overall marketing effectiveness. This new setup empowered the marketing team with real-time performance tracking, enabling swift adjustments to strategies and improving overall decision-making. Ultimately, these outcomes positioned the matchmaking service for competitive growth.
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An early-stage IP technology company struggled with an outdated keyword search system that hindered semantic accuracy. This reliance delayed MVP delivery and threatened investor traction in a competitive and fast-moving market. A scalable retrieval-augmented generation (RAG) framework was implemented using Azure Databricks, Spark, and open-source embedding models to ingest, chunk, and semantically index patent data with precision. A Pinecone-backed vector retrieval system, orchestrated by LangChain, was also deployed, optimizing throughput with GPU-accelerated micro-batching and Terraform-provisioned infrastructure. The new system achieved a 5x improvement in embedding speed, processing 500 claims per second, and enabled a demo-ready MVP in 10 weeks, securing critical investor interest. The semantic-first pipeline boosted recall by 60% over traditional search and reduced NLP infrastructure costs by 70%, positioning the startup for expansion into new verticals.
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The financial services firm encountered significant difficulties in maintaining a secure cloud environment while simultaneously scaling operations. Its cloud security posture was below 40%, and critical vulnerabilities presented substantial risks to its hybrid cloud strategy. Toptal implemented DevSecOps pipelines, integrating security practices early in the development lifecycle to ensure enhanced protection aligned with the client's hybrid cloud strategy. They also introduced policy as code and security as code strategies, using tools like Terraform and logic apps, to automate key security configurations and reduce vulnerabilities. The firm's cloud security posture significantly improved, rising from less than 40% to over 75%, an 87% enhancement. This enabled the secure scaling of cloud workloads, including the adoption of a new cloud provider. Furthermore, automated security processes and DevSecOps practices reduced cloud security incidents and streamlined operations, saving significant time and resources.
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A small networking startup needed to launch a platform for the evolving online workforce. However, their initial product concept became unfeasible due to critical KPI integration challenges with other sites. Subsequent efforts to pivot and redefine their product lacked clear direction and strategy, causing significant delays in their market entry plans. After eight months of stalled development, the startup partnered with Toptal. They quickly sourced a product-focused project manager and a skilled developer within a week. This new team collaboratively isolated a viable product concept, defined its market fit, and delivered a reimagined, working iteration in just six weeks. The partnership resulted in a complete product launch, from ideation to deployment, within seven weeks. A first-of-its-kind networking platform was developed, specifically addressing the niche market of educational institutions seeking board members. The startup successfully secured a school board client and established a replicable process for future growth.
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The e-commerce company struggled with a costly, outdated platform plagued by unmanageable code, making maintenance difficult and innovation nearly impossible. The existing system faced high maintenance costs and lacked the scalability needed to support growth effectively. This led to challenges in introducing new features and managing increasing traffic. A new e-commerce stack was rebuilt using composable commerce, customizing off-the-shelf components to create a scalable and flexible platform. Development practices were refined to achieve high software development life cycle efficiency, led by a remote team. This streamlined process enabled the rapid delivery of numerous feature releases post-launch. The new platform significantly improved key performance indicators, seamlessly handling traffic of over 700,000 monthly visitors and 21,000 secure transactions. Efficient development practices resulted in an on-time launch with a 100% traffic switch. More than 40 post-launch feature releases were delivered with an impressive 93% on-time delivery rate.
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The firm’s existing regulatory reporting system was at capacity and unable to handle the increasing volume of daily transactions. This limitation posed a significant risk of noncompliance with financial regulators. The inability to process higher transaction volumes directly impacted operational efficiency and regulatory adherence. Toptal designed and implemented a new regulatory reporting system using Spark and Hadoop to address the capacity issues. They also optimized data processing by replacing complex Java programs with PySpark. This strategic implementation aimed to enhance system scalability and improve processing efficiency for the financial firm. The new system significantly increased the firm’s daily transaction capacity from 3 billion to 13 billion, marking a substantial operational improvement. Furthermore, the optimized data processing reduced the time needed to process late records from over 24 hours to just one hour. A proof of concept also demonstrated the system's reliability by successfully processing 10 billion records in just three hours.
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A global AI and data analytics software company aimed to transition from desktop solutions to a cloud-based platform. However, they faced significant challenges in release management. The organization struggled with inconsistent release cycles and delays due to a lack of ownership, further complicated by an ineffective release train model that caused last-minute changes and scheduling issues. Toptal assessed the company’s existing release management processes. A streamlined solution was then implemented, including a dedicated release manager to improve coordination and execution. Furthermore, a comprehensive multi-team coordination strategy was developed, featuring a release dashboard to categorize defects and manage changes across various teams. The number of failed releases dramatically decreased to just one every two months. The release cycle was also significantly reduced from one month to one week, greatly improving overall efficiency. These improvements led to more stable release cycles, enhanced coordination across more than 20 teams, and heightened stakeholder satisfaction during the company's crucial transition to the cloud.
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An energy storage company faced significant inefficiencies in its server setup process, which took multiple days. This delay impacted critical project timelines and substantially increased operational costs for the firm. The company also lacked the necessary expertise and resources to automate this complex process efficiently. To address these issues, a solution involving Docker-based deployments was implemented. Docker standardized application deployment, allowing for immutable deployments across various servers and ensuring consistent configurations. Additionally, an idempotent Ansible playbook was developed to automate Docker installations and container deployments, significantly cutting manual effort and streamlining the entire server setup process. The implementation of automation dramatically reduced server setup time by 99%, bringing it down from two days to only 25 minutes. This acceleration significantly improved the company's operational efficiency. Furthermore, application deployment time decreased from several hours to a mere 15 minutes, enabling the team to meet tight deadlines and concentrate on critical feature development.
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The global media company sought to modernize its holiday event operations by transitioning from outdated paper ticketing to a digital app. They aimed to significantly enhance the user experience for attendees, which was critical for a popular event. Additionally, the initiative was intended to demonstrate the tangible value of digital transformation within the organization. A development team rapidly built a React Native app on an AWS platform within four weeks, providing crucial expertise and staffing. They also developed a custom, GPS-enabled amusement park map integrated with Google Maps. The initial four-week project expanded to a full app iteration and the development of a comprehensive mobile platform. The new app significantly boosted financial outcomes, achieving over £1 million in revenue. App users generated nearly double the revenue per event attendee compared to non-users, showcasing its direct impact. The application also saw a 30% usage increase, with 30% of users accessing it more than 10 times. Furthermore, the average value per order matched the browser application, and its conversion rate of 3.3% surpassed the web version.
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A major car manufacturing company faced significant organizational challenges and talent shortages during the development of a complex black box Internet of Things (IoT) system. Disorganization stemmed from nearly 30 separate Git repositories, which led to confusion and hindered collaboration. This setup slowed down development processes significantly, impacting efficiency and coordination between teams working on identical source code. The solution involved streamlining operations and improving project management. Nearly 30 Git repositories were consolidated into five, optimizing build processes and eliminating confusion. Structured pull request reviews were implemented for all merges, which enhanced workflow efficiency and improved coordination among the development teams. These changes aimed to restore efficiency and quality control across the project. The implemented solutions drastically reduced build times from two hours to just two minutes, revolutionizing the development process. This represented a 98% improvement in operational efficiency. Furthermore, the structured pull request reviews and system updates fostered sustained enhancements in coordination and quality control across the participating teams.
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A U.S.-based hospitality company operating a classic comfort-food dining brand in the Texas market faced significant financial disarray. Mismanagement and insufficient staffing caused substantial errors and a complete breakdown in financial reporting. This severely impacted operational efficiency and hindered effective decision-making across the organization. To address these issues, a finance expert reviewed 1.5 years of accounting entries, systematically correcting all identified errors. They also facilitated a seamless transition to a new general ledger system, which restored accurate financial reporting. Additionally, the accounting functions were revamped, and existing staff received training on advanced business process tools. These efforts streamlined operations, significantly reduced error rates, and improved overall productivity. The interventions successfully recovered $60,000 in unaccounted cash, providing immediate financial relief. Furthermore, a crucial $1 million grant was secured, preserving critical financial resources for the company. The implementation of new accounting processes yielded actionable insights, empowering strategic decision-making. These improvements supported the successful expansion of the restaurant chain's locations in spring 2024.
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Public understanding of the connection between oral health and heart disease was clouded by widespread misinformation. Misleading online content diluted credible medical advice, making it harder for healthcare professionals to educate patients and promote preventive care. The organization needed a strategic marketing approach to clarify misconceptions and reestablish trust through accessible, evidence-based communication. A multichannel campaign was designed utilizing PR, content writing, automation, and marketing expertise. This involved producing articles, newsletters, social posts, and press releases that delivered clear, evidence-based messaging. Accurate educational content was generated in close collaboration with healthcare professionals and distributed across hundreds of online and print outlets, supported by a curated content-outlet database and automated submission processes. The campaign generated over 204 million views with a CPM of less than $0.0037. It secured coverage in over 700 publications and podcasts, driving measurable increases in public inquiries about dental health. Furthermore, revitalized digital channels achieved over 100 new Facebook followers weekly and increased website traffic to over 800 visits per month, enhancing community engagement and trust.
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A global beauty and cosmetics company sought to unify two international business units operating across different countries. This initiative aimed to improve overall business efficiency. The client faced challenges in navigating significant technological and cultural differences between the units to ensure a successful merger. Expert support was required to smoothly integrate business, people, and technology operations. A multidisciplinary team of industry- and culture-specific specialists was provided. This lean and agile team quickly adapted to evolving needs, leveraging their niche expertise. They conducted intensive stakeholder interviews, technology reviews, and management workshops to identify strategic priorities. The team produced change impact assessments and offered recommendations on future opportunities, new ways of working, and crucial cultural and technological considerations. The client achieved over 98% data catalog harmonization in only six months, halving the typical 12-month timeline for mergers of this scale. The team orchestrated the integration and modernization of eight distinct IT systems, alongside people and process simplification. Over 100 individual harmonization points were identified, and 30 personalized playbooks were delivered to drive adoption. These outcomes allowed the client to enhance business efficiency, modernize its technology stack, and optimize enterprise architecture.
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The global automotive company faced significant challenges with disjointed HR, finance, and talent acquisition systems. Manual workflows across these platforms led to substantial inefficiencies and critical data inconsistencies. Furthermore, these operational hurdles resulted in prolonged onboarding delays for new employees. The company recognized the urgent need to streamline its employee lifecycle operations. Consequently, they sought expert guidance to address these pervasive issues. The solution involved implementing Workato to create a unified platform for HR, finance, and talent systems. Toptal deployed custom-built automation recipes specifically designed to streamline key processes like onboarding, payroll, and offboarding. Additionally, scalable workflows were designed with embedded compliance checks and role-based access controls. Rigorous performance testing ensured seamless system integration and future-proofed operations. This comprehensive approach aimed to modernize the client's employee lifecycle management. The implemented solution delivered significant operational improvements and efficiencies. It resulted in an 80% reduction in manual effort across various processes. Onboarding and offboarding times were accelerated by 50%, greatly enhancing the overall employee experience and internal operations. Critically, the company achieved 99% data accuracy, which eliminated silos between HR and finance departments. This success fostered smarter cross-functional collaboration and established a robust, long-term foundation for automation.
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The cleantech startup faced difficulties moving beyond initial investor meetings, struggling to secure vital funding. With only six months of runway remaining, they urgently needed a deeper understanding of investor evaluation processes to succeed in securing investment. A fundraising consultant enhanced the startup’s financial model and pitch deck, improving their clarity and persuasiveness for potential investors. Tailored insights into VC evaluation criteria were provided during an intensive weeklong on-site engagement, equipping the startup with a systematic approach to align its strategy with investor expectations. Investor response rates significantly improved, rising from 3%-5% to 10% after the refinement of presentation materials and strategies. The startup then progressed to final discussions with 1-2 potential investors. This outcome secured a clear path toward critical funding with a limited runway.
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An early-stage renewable energy startup struggled with user flow and system architecture, leading to stagnant conversion rates. The startup faced pressure to improve user journeys during a critical growth phase. Poor platform design caused confusion and stagnation, reflected in a low 25% conversion rate. Agile methodologies were implemented with one-week sprint cycles. This approach rapidly redesigned architecture and user flow to enhance scalability and performance. Data-driven decisions were made through A/B testing via LaunchDarkly. This process validated enhancements by analyzing feature responses across different user segments, ensuring effective changes. The conversion rate increased significantly, rising from 25% to 75%. This led to record-breaking quarterly sales and substantial revenue growth for the startup. Additionally, the company formed stronger partnerships with major financial institutions. It also emerged as the leading solar marketplace in South Africa.
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A global automotive company faced significant inefficiencies and security vulnerabilities due to the manual management of its AWS accounts. This approach led to considerable delays in operations and hindered their ability to scale effectively. The firm also lacked the necessary in-house expertise to implement automation solutions. The vendor fully automated the firm’s AWS infrastructure by leveraging Terraform, effectively replacing all manual management processes with a highly efficient and scalable system. Additionally, automated security checks and compliance standards were rigorously implemented across the entire AWS environment. This ensured comprehensive 100% coverage for all security and compliance requirements. The implementation of automation resulted in a 92% reduction in deployment times, decreasing the time to deploy new EC2 instances from two hours to just 10 minutes. This significantly improved overall operational efficiency for the automotive company. Furthermore, the automation led to a 10% reduction in operational costs, all while ensuring full compliance with internal security standards for the AWS infrastructure.
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A global energy management company sought to enhance operational efficiency and project delivery. However, its process automation R&D department faced significant challenges with tool fragmentation. This fragmentation caused collaboration issues among teams, resulting in widespread misalignment and unpredictable project timelines across various initiatives. A comprehensive PMO framework was developed to standardize critical tools, including JIRA and Azure DevOps. This implementation ensured consistent practices across the organization and fostered improved collaboration among teams. Additionally, a centralized reporting dashboard was created to integrate data from diverse teams, enabling real-time tracking of project progress and key performance indicators. The unified framework significantly improved management predictability by 30% and successfully reduced project delays by 25%. This led to an 85% boost in reporting accuracy, completely transforming project oversight. Furthermore, project manager adoption rates for Agile methodologies dramatically soared from 20% to 70% within six months, aligning teams with new corporate standards.
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The client, a healthcare technology startup, struggled to transform an innovative idea into a viable product. Stuck at the proof-of-concept stage, they lacked the necessary knowledge and resources to build a scalable back-end architecture. Without specific expertise in Node.js, their progress stalled, jeopardizing the potential for growth and market entry. An expert developer, proficient in Node.js and AWS, was brought in to build a scalable back-end from scratch. Over three years, this developer designed and launched more than 35 microservices. This strategic implementation included evaluating technologies against budget and timeline constraints, ultimately optimizing API performance and establishing a reliable notification system. The new architecture successfully transitioned the firm from a proof-of-concept to a fully operational platform. This led to winning five enterprise clients, a 400% increase in visits per user, and a doubling of revenue. Furthermore, API response times were drastically cut by 98%, from 17.5 seconds to 0.35 seconds, which significantly improved user experience and strengthened client communications with medical professionals.
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The signage manufacturer faced significant operational challenges due to an unoptimized platform architecture. This led to slow load times and frequent system downtime, negatively impacting user experience. Internally, the company experienced inefficiencies, including communication silos and process delays. Additionally, there was a notable lack of performance analytics to guide improvements. The company implemented a comprehensive architectural overhaul, redesigning the platform to address critical performance bottlenecks. A transition to a microservices architecture on AWS was completed, alongside front-end optimizations, to significantly improve scalability and reduce load times. Agile methodologies, including Scrum and Kanban, were introduced to foster collaboration and streamline project management. These changes centralized project workflows using tools like Jira, enhancing overall operational efficiency. The implemented solutions delivered significant performance improvements, reducing page load times by 40%. The platform also demonstrated an over 50% improvement in traffic handling capacity and a substantial 70% decrease in downtime, greatly enhancing user experience. Furthermore, the adoption of Agile methodologies resulted in a 30% increase in task completion rates. Manual errors were reduced by 60%, and decision-making speed improved by 35%, fostering data-driven insights and boosting overall team productivity.
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Kamylon
Kamylon, an investment firm, sought to streamline the process for entrepreneurs to find and acquire established small and medium-sized businesses (SMBs). They aimed to build an AI-powered platform to facilitate more efficient business acquisitions. To achieve this ambitious goal, Kamylon recognized the critical need for top-tier expertise in both artificial intelligence and data science. To address this need, Kamylon partnered with Toptal, integrating a highly skilled data scientist into their team. This expert brought deep expertise in finance, AI, and venture investing, further strengthened by a Harvard MBA and experience as a venture firm founder. Working as an integrated member of the Kamylon team, the data scientist led the design of the platform’s system architecture, technology stack, and AI models, training them with Kamylon’s proprietary data for actionable investment decision-making. With Toptal’s expertise, Kamylon successfully launched its advanced AI-driven platform. This platform now efficiently helps evaluate acquisition targets and generates data-driven investment recommendations, significantly accelerating the traditionally manual search process. By leveraging AI, Kamylon expanded access to entrepreneurship and accelerated the transfer of successful businesses, scaling the search model and driving economic opportunity.
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Precision Drilling
Precision Drilling needed a data visualization platform to unlock the full potential of its real-time rig data. Previous attempts with third-party vendors failed due to misaligned processes and lack of collaboration, resulting in inefficiencies and stalled innovation. Toptal provided a dedicated team of highly skilled professionals that worked directly with Precision’s in-house team. By closely collaborating, they designed and built Clarity, a powerful data visualization platform tailored to Precision’s specific needs. Clarity was built using Snowflake, Python, Kubernetes, and Azure, to process large data sets in real time. Toptal’s agile development approach ensured the platform was scalable and positioned for future growth, enabling faster decision-making and improved operational performance. With Clarity, Precision reduced data retrieval times from months to seconds, gaining real-time insights that improved decision-making and operational efficiency. This acceleration helped Precision better serve its clients and optimize rig performance. The successful deployment of Clarity redefined Precision’s role in the oil and gas industry, transforming them from a service provider to a technology innovator and setting a new standard in digital transformation.
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Arthrolense
Two leading knee replacement surgeons were frustrated by expensive, cumbersome, and error-prone traditional metal jigs, especially with nearly 1 million US procedures annually and projected growth. They envisioned a holographic system to overlay digital imagery onto real-world anatomy for unprecedented accuracy but lacked the technical expertise to build it after costly freelance attempts failed. Toptal assembled a fully managed team of specialists for Arthrolense, including a C++ engineer, a UX/UI designer, and a dedicated project manager. This team collaborated closely with the surgeons to translate their vision into a HIPAA-compliant system built for Microsoft HoloLens, ensuring rapid progress and alignment through regular discovery and showcase cycles. Developers achieved precision in spatial mapping, designers created a 360-degree interface, and the team navigated complex regulatory requirements. The Arthrolense system enabled surgeons to visualize and manipulate joint data in real time, achieving accuracy thresholds under one millimeter. This innovation eliminated the need for costly jigs, reducing overall surgery costs by 75% and streamlining preparation and logistics. Offering a more affordable and compact alternative compared to robotic navigation systems priced up to $1M, the founders believed the technology could transform other orthopedic and surgical procedures worldwide.
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Jadu
Jadu, an augmented reality gaming company, needed to implement a crucial character customization feature for an upcoming AR game launch. The company faced significant time constraints and technical hurdles, including the challenge of integrating new features with existing plugins, to meet its release date. Toptal deployed an expert Unity developer, Vanja Belic, who had eight years of experience in the gaming space. This developer successfully built the character customization feature, ensuring seamless integration with Jadu’s existing plugin. The solution enabled smooth addition of hairstyles, skin color, and wardrobe options into Jadu’s character models. The character customization feature was successfully launched in six weeks, ensuring the game stayed on track for its release date and allowing for timely delivery. Jadu initially leveraged the talent on a contract basis. Impressed by the successful contributions, Jadu later hired the expert for a full-time role, securing continued access to specialized expertise for future projects.
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University of Southern California (USC)
The University of Southern California (USC) aimed to develop a mobile app offering 24/7 mental health support through an authentic, conversational AI-powered chatbot. To realize this vision, USC required specialized software development expertise, particularly in AI and chatbot integration, to bridge the technology gap and bring their innovative platform to life. USC collaborated with Toptal to develop Ask Ari, a pioneering AI-powered mental health chatbot designed to provide personalized and supportive interactions. Toptal provided a highly specialized team of software engineers with deep expertise in AI, chatbot interfaces, and cross-platform development. This team worked closely with USC’s Institute for Creative Technologies, ensuring precise execution and seamless integration of generative AI to deliver on-demand, contextually relevant resources. Through this partnership, USC successfully launched Ask Ari, providing continuous mental health support and expanding student access to wellness tools anytime, anywhere. The platform empowers 40,000+ students to proactively engage with their mental health in an accessible and authentic format. This collaboration not only met USC's high standards for innovation but also established the university as a leader in leveraging technology for student mental health support, creating a smart, responsive, and scalable platform.
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Big Sur AI
Founded by former Google executives, Big Sur AI aimed to revolutionize e-commerce with an AI-powered sales agent. To attract investors, they needed a fully functional prototype. While experts in back-end AI, they required a front-end specialist to create a seamless user interface. Big Sur AI turned to Toptal, which identified the perfect match on the first try. A highly skilled web developer and UI designer joined the team and immediately impacted the project. The developer ramped up within days, quickly building a polished front-end interface that aligned with Big Sur AI’s vision, translating complex AI functionality into a seamless user experience. With the developer’s expertise, Big Sur AI delivered a fully functional prototype in days, reducing their fundraising timeline by several weeks. This rapid progress helped secure $6.9M in funding, enabling the company to expand its team and accelerate product development, setting the stage for its AI Sales Agent to become available on Google Cloud Marketplace.
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Hearst Corporation
The Hearst Corporation faced the challenge of optimizing its existing Harper's ShopBAZAAR e-commerce site. It needed to elevate the custom shopping experience for readers by implementing a robust and seamless integration of various vendor management systems. This was crucial for enhancing its platform for multiple influential brands. Toptal assembled a specialized team, including Magento and React developers along with a QA specialist, to collaborate with Hearst's project manager. This team developed a Magento Shopify integration, which allowed thousands of external vendors to manage their inventory, refunds, and products directly through their individual Shopify accounts. This integration seamlessly operated on Hearst’s Magento site, streamlining processes and laying the groundwork for a unified platform. The new system enabled individual vendors to manage all their products in real time, marking a significant improvement over previous methods. This led to better inventory management, increased capacity for adding more products, and faster vendor onboarding. Furthermore, the foundational structure created by the Magento integration opened new avenues for enhanced revenue opportunities through planned audience sharing and cross-selling across Hearst's brands.
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Authentia
Authentia's founder, Bruno Scarselli, aimed to develop a pioneering platform to issue cryptographic titles for gem authenticity, origin, and ownership. He encountered significant uncertainty regarding the technical requirements, especially concerning the intricacies of blockchain development. This presented a complex and challenging path to successfully executing his vision. A rigorous project management timeline was followed, focusing on rapid feature delivery. This approach resulted in a working Minimum Viable Product (MVP) being delivered in just 14 weeks. The platform was built on a React/Node.js infrastructure, supporting an Ethereum-based blockchain protocol and utilizing a robust AWS infrastructure for scalable and secure service. The team also integrated the platform with leading public blockchains such as Ethereum, Polygon, and Binance Smart Chain to ensure robustness and interoperability. The rapid execution led to Bruno Scarselli attracting his first 50 diamond-industry customers within a few months of concept ideation. The developed decentralized platform ensured transparent and immutable transactions and certifications. This system enabled the registration of diamonds on the blockchain at their point of origin, guaranteeing traceability and authenticity. Ultimately, this collaboration established a new industry standard for verifiable ethics and quality in the gem trade.
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Fullscript
Fullscript, a rapidly expanding healthtech platform, had acquired a lab testing company to broaden its whole-person care offerings. Integrating this new business was crucial for realizing the acquisition's full potential and expanding their services. However, the existing team needed additional specialized skills and the ability to move quickly to meet ambitious integration goals. Fullscript partnered with Toptal to rapidly augment its engineering team with high-impact developers. These specialists seamlessly integrated into existing workflows, enabling faster delivery of new capabilities. The engagement scaled, with Toptal providing 15 specialists within five months, demonstrating crucial flexibility and adaptability. This partnership ensured Fullscript maintained momentum on its integration efforts and broader innovation agenda. With expert support, Fullscript successfully accelerated its integration timeline, realizing the acquisition's benefits sooner. The combined platform strengthened whole-person care and significantly enhanced the company’s competitive edge. This flexible partnership also played a key role in Fullscript's overall scaling strategy. The company ultimately surpassed $1 billion in annual revenue, fueled by continued innovation and business growth.
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Zoetis
As a global leader in animal health, Zoetis aggressively pursued AI to drive operational efficiency. However, competing organizational priorities made it challenging to identify high-impact opportunities. The company struggled to establish a robust, cohesive AI roadmap across its operations. An AI Product Consultant was embedded to lead structured discovery workshops across business, data, and IT teams. Using service design and AI framing methods, the team identified where AI and automation could deliver the greatest impact, along with the necessary data and process foundations. This translated business challenges into a prioritized roadmap of AI and non-AI initiatives, aligning stakeholders around feasible, high-value opportunities. Zoetis gained a structured roadmap outlining four high-value AI opportunities and two foundational non-AI initiatives, complete with dependencies, feasibility assessments, and expected benefits. Several use cases were identified as ready for immediate prototyping. The engagement created a shared language across business, data, and technology teams, shifting Zoetis from experimentation to outcome-driven execution.
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Imperial College London
Pandemic restrictions prevented Imperial College London geology students from essential field trips, which are critical for developing observational and analytical skills. Students risked losing opportunities to practice techniques like sketching and interpreting geological data, threatening critical skill development. Faculty leaders needed a digital solution to replicate these experiences and maintain collaborative learning in a remote environment. Imperial College London partnered with a Toptal game architect who quickly refactored an existing prototype. Over three months, the developer integrated Agora middleware for voice and video and built collaborative fieldwork functionality. They also redesigned the user interface to align with Imperial's branding, creating a secure, polished 3D platform. The new virtual platform allowed 200-300 students to join simultaneous sessions without disruption, providing collaborative fieldwork experiences despite lockdowns. Faculty reported that lessons ran more smoothly, enabling students to continue developing essential skills. Imperial College plans to integrate the platform permanently, expanding access to rare or inaccessible sites and offering long-term educational benefits.
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ScienceBank
ScienceBank, a life sciences platform, sought to engage the global research community and support scientific discovery. The company faced a significant challenge in effectively reaching its niche audience due to a lack of direct marketing expertise. They needed a strategic plan to boost brand presence, improve conversions, and enhance overall engagement within the scientific community. The solution involved comprehensive data-driven audience insights, starting with in-depth user interviews to understand researcher motivations. This allowed for the refinement of social messaging and the optimization of outreach strategies, leading to the definition of key personas. A high-impact referral-based growth strategy was then developed, leveraging automation to identify influential authors. This facilitated personalized outreach, ensuring tailored communications that built higher engagement and trust within the scientific community. As a result, optimized messaging and strategic outreach successfully doubled the website’s conversion rate. LinkedIn engagement saw a five-fold increase compared to the industry average, with LinkedIn outreach efforts exceeding standard benchmarks by 30%. Furthermore, ScienceBank's click-through rates became four times higher than the industry average. This refined user experience established a sustainable model for scalable long-term growth and consistently high conversion rates.
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Laerdal Medical
Laerdal Medical, a global leader in healthcare training solutions, set an ambitious goal of helping save one million more lives every year by 2030. While the company excelled in developing physical medical training tools, it needed to rapidly expand its digital capabilities to reach and support more users around the world. Internal bandwidth constraints and past difficulties with contractor reliability made it hard to scale effectively. Laerdal required high-quality talent who could move quickly and integrate seamlessly into its culture and mission-driven approach. Toptal assembled a team of developers, product managers, and designers to work across Laerdal’s most critical digital initiatives. These included creating digital workflows for Laerdal.com, a comprehensive e-commerce and content platform; Laerdal Connect, a secure customer portal; and Scenario Cloud, a digital library of educational resources. Toptal’s product experts also helped the company define long-term strategies—developing bundled subscription models and improving internal workflows. The result was a robust digital foundation capable of supporting Laerdal’s expanding global impact. By building scalable digital infrastructure and delivering healthcare training solutions, Toptal enabled Laerdal to move rapidly toward its 2030 goal. With Toptal’s help, Laerdal accelerated its digital roadmap, launched new customer-facing platforms, and created product strategies that blend physical and digital learning experiences. Toptal talent was embedded so fully within Laerdal teams that distinctions between internal and external collaborators disappeared, supporting the company’s culture of collaboration and innovation. The relationship continues to deliver a high return on investment and plays a key role in enabling Laerdal’s life-saving mission.
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INVISTA
INVISTA needed to migrate a business-critical proprietary application with an outdated FORTRAN codebase. They lacked the in-house expertise required for this migration. Not updating the database to a modern language posed a risk of losing production efficiency. INVISTA engaged Toptal for end-to-end managed delivery of the backend migration, working alongside their front-end team. Toptal assembled a specialized team, including FORTRAN and Python experts, to analyze the complex legacy system. The team conducted extensive discovery and developed a strategic project plan for immediate implementation. The project achieved a 15% reduction in implementation costs through the use of a custom FORTRAN-to-Python transpiler. INVISTA gained a highly accurate and maintainable modern backend system, validated by a sophisticated automated testing suite. This eliminated the need for future outsourcing and reduced long-term operational risks for INVISTA's developers.
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Olleyees
While medical imaging has consistently evolved, optometric screening largely remained unchanged for decades. Olleyees, an optometric technology startup, had developed a functional VR prototype to modernize eye screening. However, to advance beyond the prototype stage, Olleyees needed game developers with VR expertise to create an accessible and user-friendly solution, but struggled to find the right talent. Engineers revamped the original software to enhance ease of use and optimized it for smooth operation on the limited battery capacity of VR platforms. Specialized game developers then leveraged Unity and Unreal to craft a user-friendly, animated interface. This crucial development made the product accessible even for pediatric and geriatric patients. Olleyees saved an estimated 50% on development costs compared to outsourcing to multiple firms, benefiting from a comprehensive talent network. The technology developed significantly accelerated and improved the accessibility of eye screening for patients across the country. As a result, Olleyees now holds several major contracts with national distributors.
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Cal.net
Cal.net, a broadband provider, aimed to bridge the digital divide by bringing internet to underserved communities. Its rapid growth, however, presented significant challenges. The company needed to secure funding, manage its financial strategy, and ensure overall stability. Specifically, Cal.net required an experienced CFO capable of navigating complex banking relationships and supporting its evolving business strategy. Through a world-class talent network, Cal.net engaged a highly qualified CFO with extensive experience. This financial leader was instrumental in securing crucial financing and adeptly managing banking relationships. Their expertise ensured financial stability for Cal.net during a period of rapid expansion. Eventually, the CFO's leadership capabilities led to their promotion to CEO, showcasing the depth of talent provided. Under the executive's leadership, Cal.net successfully secured necessary funding and streamlined its financial operations. This strategic positioning enabled the company to achieve sustainable growth within the broadband industry. As a direct result, Cal.net scaled its infrastructure and expanded internet access to thousands of previously underserved households. The engagement also strengthened the overall executive team.
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Zoetis
Zoetis, a leading global animal health company, encountered significant competition from Big Tech for in-demand technical talent. This talent war made it challenging to fill critical digital, strategy, and analytics roles internally. The company needed a rapid, on-demand solution to avoid costly project delays caused by these talent shortages. The company partnered with Toptal, which offered white-glove support and rapid talent access. A dedicated client partner, possessing industry- and role-specific experience, expertly matched vetted talent to Zoetis' evolving business demands. This allowed Zoetis to access on-demand talent in as little as 48 hours, significantly faster than traditional hiring processes. Toptal experts integrated seamlessly, contributing value from day one. Zoetis successfully expanded its partnership, growing from two Toptal developers to filling over 30 roles across five departments. This expansion included data scientists, developers, designers, and analysts, ensuring skill and culture matches. For two years, Zoetis confidently initiated complex projects, knowing that talent gaps would not impact timelines. The company continued to secure vetted experts within 48 hours to maintain project momentum.
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WaitWhat
WaitWhat, a media invention company, achieved rapid success with its award-winning Masters of Scale podcast. To expand the podcast's impact and distill long-form interviews into actionable practices, they envisioned a mobile app. However, the company faced challenges including limited engineering resources, a short deadline, and exceptionally high quality standards for development. They needed a partner to quickly assemble a world-class team. A fully integrated multidisciplinary team was assembled, including developers, an Agile project manager, and a design lead. This team worked as an extension of WaitWhat's staff, refining requirements into a budget-conscious MVP during discovery workshops. They leveraged React Native for faster iOS and Android parity and customized a CMS for content management. The solution also prioritized accessibility, incorporating features like offline listening and WCAG-compliant design. The mobile app was delivered in less than seven months, providing an effective tool for entrepreneurial learning. It launched with 120 episodes, distilled into 10-to 12-minute daily practices for founders and executives. The initial launch saw strong adoption with thousands of downloads and 100% positive reviews in app stores. The successful delivery established a model for expanding premium content into interactive experiences, leading to further collaboration.
Project Details

WorkRamp
WorkRamp, an all-in-one learning platform, needed a platform redesign to attract enterprise clients and sustain rapid growth. Its existing design lacked the polish and flexibility required for large-scale enterprise adoption. The company aimed to revamp its platform quickly, ensuring a more intuitive and engaging user experience that balanced powerful functionality with consumer-grade usability. Toptal designers were engaged to reimagine WorkRamp’s platform through a rapid sprint. A designer was seamlessly integrated into the team, quickly moving from initial feedback to a full platform revamp. In just three weeks, the designer revisited nearly every user interaction, delivering new style guidelines and redesigning workflows. This approach balanced enterprise functionality with consumer-grade usability, improving administrator control and end-user engagement. The redesigned platform fueled rapid growth for WorkRamp, attracting new enterprise clients such as PayPal, Intercom, and Zoom. The updated user experience balanced functionality and simplicity, making the platform more appealing to both administrators and end users. This design overhaul also strengthened investor confidence. Consequently, WorkRamp secured more than $2 million in funding from various investors.
Project Details

Owens Corning
Owens Corning, a Fortune 500 leader in building materials, needed to modernize its legacy systems and digital presence to match its global brand reputation. The company launched a center of excellence to address these challenges and required highly skilled developers and web designers. The goal was to streamline workflows, revamp its customer portal, and deliver a modern, consistent user experience across all platforms. A team of senior engineers and web designers integrated with Owens Corning's digital initiatives. They developed a drag-and-drop page builder tool in React, enabling rapid creation of on-brand landing pages. The customer portal was rebuilt as a modern single-page application, improving performance, SAP integration, and usability. Additionally, UX researchers conducted customer segmentation and mentored internal teams to enhance organizational capabilities. Owens Corning achieved significant time savings and accelerated digital delivery. Landing page creation time dramatically decreased from 71 days to just a few hours. Customer portal refresh times were also reduced from hours to minutes, enhancing efficiency and user experience. This transformation improved developer efficiency, UX consistency, and internal stakeholder autonomy, establishing new digital standards and research practices across the company.
Project Details

Schneider Electric
Schneider Electric had established an Open Source Program Office (OSPO) to support its innovation strategy. However, the company faced significant challenges due to the absence of a scalable process for managing open-source contributions. This lack of clear guidance for contributors discouraged participation and created confusion across teams, impeding their strategic goals. The existing fragmented, manual process hindered the OSPO's overall effectiveness and potential. A fully automated intake and review workflow was designed and implemented using the Microsoft Power Platform. This system leveraged Power Automate, MS Forms, and macro-enabled Excel to route submissions to appropriate stakeholders, significantly reducing manual effort and ensuring consistent evaluations. Cross-functional alignment was achieved by streamlining communication with representatives from Engineering, Legal, Cybersecurity, Marketing, and IT. GitHub was also introduced as a centralized publishing platform, alongside embedded success-tracking tools to foster long-term adoption. The new system successfully reduced approval cycle times by 50%, leading to increased contributor satisfaction and improved alignment across technical and business teams. Contributors reported significant improvements in ease of use and clarity, while leadership gained real-time visibility into the strategic value of submissions. This transformation from a manual, fragmented process to an automated workflow brought the OSPO to life. The implemented system now enables the company to scale open source contributions and enhance its reputation as an industry leader.
Project Details

Child Care Seer
For US child care centers, outdated software and manual workflows led to significant inefficiencies, including high labor costs, scheduling gaps, and up to $1.4 billion in lost work hours for parents facing care disruptions. Child Care Seer, a technology startup, aimed to modernize this industry with an ERP-style platform to improve profitability, increase flexibility for parents, and empower teachers with better working conditions. Toptal partnered with Child Care Seer to provide world-class engineering expertise, assembling a curated development team skilled in ASP.NET, Vue.js, Microsoft SQL, and AWS hosting, along with a dedicated project manager. This team designed and delivered a robust ERP platform tailored for child care providers, incorporating flexible scheduling, automated billing, labor efficiency tracking, and integrated Stripe payments. With Toptal's team, Child Care Seer went to market in record time, offering a platform that streamlined operations and improved profitability for child care providers. This enterprise-grade technology enabled parents to pay only for needed hours, allowed teachers to earn more while working fewer hours, and significantly enhanced center efficiency, demonstrating a transformative model for the multibillion-dollar industry.
Project Details

Edible
Edible faced a significant challenge when its organic site traffic dropped by 40%. This decline occurred after the company migrated its front end to React. They required an innovative SEO solution to not only recover the lost traffic but also to enhance overall site performance. Toptal addressed the issue by conducting a comprehensive, in-depth SEO audit. This audit quickly diagnosed the traffic drop, assessing keyword strategy, technical elements, and other impacts of the React migration. Following the diagnosis, Toptal's SEO team developed a customized traffic recovery plan, which included an implementation roadmap with over 100 lines of recommendations. Toptal's strategic guidance positioned Edible for long-term SEO success. The detailed audit provided a clear strategy to amplify organic traffic across its websites. This included actionable steps to address issues like zombie pages, page render times, duplicate content, website speed, and mobile usability. Edible now has a blueprint to strengthen its online presence and effectively manage future SEO challenges.
Project Details

Dermalogica
Dermalogica faced challenges with data processing inefficiencies, aiming to reduce delays and inaccuracies in data delivery. Their existing Alteryx-based ETL infrastructure hindered timely decision-making and increased operational expenses. They sought to migrate to a new ETL system to address these issues. A tailored ETL architecture strategy was implemented, replacing over 150 Alteryx workflows with SQL Server Integration Services (SSIS). This solution streamlined processes, reduced licensing costs, and simplified ongoing maintenance. Operational and technical bottlenecks were addressed to develop an optimized, scalable system, ensuring seamless integration and enhanced reporting accuracy. Dermalogica achieved $200K in annual cost savings by reducing Alteryx licensing costs and improving system performance. The new ETL system proved easier to maintain and supported future growth with its streamlined design. This migration also enabled timely and accurate sales reporting, providing leadership with actionable insights and simplifying future scalability while reducing dependency on specialized talent.
Project Details

Corpay
Corpay, a rapidly growing S&P 500 company with over 800,000 customers, faced the challenge of keeping pace with its accelerated business growth. Its marketing team needed to efficiently deliver landing pages, optimize digital experiences, and enhance middle-of-the-funnel performance. This required a flexible solution to avoid the delays typically associated with permanent hires. Corpay partnered with Toptal to access highly skilled talent on demand, covering areas such as UX/UI, copywriting, landing page development, and analytics. This partnership provided the necessary capabilities at speed, integrating long-term contributors as trusted team extensions. Toptal enabled Corpay to execute at scale, allowing the internal team to concentrate on strategic initiatives. Through this collaboration, Corpay successfully launched over 50 landing pages in a single quarter. The company also significantly improved its blog SEO rankings and comprehensively overhauled its analytics back end to align with best practices for performance measurement. The partnership further supported Corpay's ongoing transformation, providing scalable talent to accelerate marketing efforts and sustain growth.
Project Details

CSR
CSR, an Australian industrial building products company, sought to move beyond basic e-commerce to achieve comprehensive supply chain management. They aimed for real-time visibility into deliveries, estimated arrival times, and proof of delivery to streamline operations. To realize this vision, CSR recognized the need for a skilled technology partner capable of developing an integrated solution. Toptal assembled a team of expert developers to create CSR Connect, a powerful application that consolidated order management, payment processing, and financial oversight into a single platform. This comprehensive solution also incorporated a supply chain visibility feature, providing customers with real-time tracking, accurate ETAs, and digital proof of delivery for seamless logistics. CSR Connect proved invaluable, significantly enhancing efficiency and generating time savings for businesses using the platform. For instance, Network Building Supplies' accounts department saved 2-3 days per month by leveraging the automated payment and order management functionalities. This reduction in manual workload and improved logistics tracking established a smarter, more efficient operational system benefiting both CSR and its customers.
Project Details

Ginni Media
Ginni Media, a podcast production company, had grown significantly, producing high-quality audio content for global clients like Siemens and Architectural Digest. By 2020, its visual identity no longer reflected its unique, offbeat culture or its expanding scale, risking underselling its creativity. The company required a refreshed brand identity and a professional website that could appeal to corporate clients while remaining true to its inclusive values. Ginni Media partnered with Toptal, leveraging their integrated design and development capabilities. A Toptal designer crafted a fresh visual identity, drawing inspiration from art galleries to create a modern digital presence that embodied Ginni Media's inclusive and creative culture. Subsequently, a Toptal developer built a new WordPress site, incorporating fresh content, animations, and optimized performance. This collaborative process, utilizing an asynchronous feedback loop, enabled the complete design and build to be delivered in just six weeks. Ginni Media achieved a vibrant new brand identity and digital presence, which effectively aligned with its rapid growth and global culture. The new identity enhanced brand recognition and clearly communicated the company's core values, creating “the soul of our brand.” Clients, including Siemens, praised the redesign for visually conveying Ginni Media's expertise. The project significantly elevated Ginni Media's profile, matching its digital presence with its creativity, diversity, and professionalism.
Project Details

AdCrush Media
AdCrush Media, a performance marketing agency, experienced early success but its manual media buying processes limited its ability to scale and take on more clients. The co-founders aimed to automate this process to grow faster without relying on external capital. Building this automation would require hiring developers, which they wanted to do without outside funding. This manual approach presented a significant barrier to their expansion goals. AdCrush Media engaged ten developers over a year and a half, utilizing a flexible, on-demand hiring model to automate its ad-buying process. They rapidly released a minimally viable product after three weeks and additional critical features weekly. Specialists in machine learning, blockchain, web scraping, and the Facebook API were utilized to enhance product functionality. This flexible engagement model allowed AdCrush to efficiently scale its engineering resources. Without external capital or a full-time engineering team, AdCrush expanded its client base by 500% and tripled revenue year over year. The company achieved $1 million in monthly savings through automation and strategic talent use. This productization resulted in a 50x return on investment, allowing them to remain independent. AdCrush now maintains only one full-time developer, complemented by five flexible engineers.
Project Details
PepsiCo
This global food and beverage company was already leveraging its extensive distribution network to provide nutritious meals, but required assistance in scaling its existing platform and developing a new e-commerce architecture. The objective was to digitally transform programs managed by its nonprofit arm to expand reach to more families and children in need across the US. Toptal developed a new e-commerce ordering platform designed to enable the company to supply shelf-stable meals to 501(c)(3) nonprofits nationwide. This comprehensive solution involved a complete design, feature build-out, and the establishment of AWS infrastructure. Additionally, Toptal rewrote and migrated the existing application to a more robust architecture, integrating it with the new proprietary ordering system to create a holistic and scalable environment. The implemented solution successfully empowered the client to utilize its best-in-class logistics for essential charity work, including sourcing and white-labeling products for other organizations. The integrated platform can now process orders from educational systems throughout the US, significantly expanding the reach of its shelf-stable meal program. This enhanced capability has generated positive feedback from both existing and new customers, all dedicated to nourishing hungry children and families.
Project Details

Boston Children’s Hospital
Boston Children’s Hospital's Innovation & Digital Health Accelerator team managed diverse software projects, from government initiatives to AI-integrated imaging applications. They required a nimble solution to rapidly augment their teams with on-demand, highly qualified technical talent, including developers and designers. This need was critical for supporting their broad range of healthcare software innovation initiatives. Boston Children’s Hospital partnered with Toptal to address critical initiatives, such as rapidly developing Vaccines.gov for the CDC. Toptal quickly provided a team of full-stack developers with specialized expertise, enabling the hospital to meet tight project deadlines. Subsequently, the partnership scaled, integrating 10 Toptal experts, including developers, architects, and DevOps engineers, to support various ongoing projects. This flexible, on-demand talent model allowed the hospital to continuously adapt to evolving project requirements. The partnership delivered rapid access to talent, often providing suitable matches within 24 hours, which accelerated critical initiatives. This enabled Boston Children’s Hospital to develop multiple cutting-edge products, including Vaccines.gov, Vision Ninja, and Virtual Hip. These innovations enhanced care and contributed to saving thousands of lives by facilitating better and more accurate patient outcomes, particularly for orthopedic patients. The collaboration established a reliable source of on-demand talent, enabling the hospital to continuously meet evolving patient needs.
Project Details

Zoetis
Zoetis, the world’s largest animal health company, faced challenges with its diagnostics data ecosystem. The existing system, built on aging technology, caused significant latency, taking up to 15 minutes for diagnostic results to process. This fragmentation also led to higher operational costs and limited scalability, hindering the company's ability to handle increasing data volumes effectively. Toptal assembled a specialized team with deep expertise in Databricks, Azure, Python, and SQL to redesign Zoetis’s diagnostic data ecosystem. The team built a unified, near real-time platform that streamlined ingestion, transformation, and delivery, reducing latency from 15 minutes to under one minute. In addition, reusable testing tools and rigorous validation frameworks were introduced using Databricks notebooks, SQL, and Python. These improvements enhanced data trust, reduced bugs, and ensured smooth adoption across development phases. With the new platform, diagnostic results flowed from analyzers to Zoetis systems in under 60 seconds, down from an average of 15 minutes. This provided customers with near real-time visibility into transactions, significantly improving their experience and operational efficiency. By simplifying the architecture and optimizing cloud storage and infrastructure, Zoetis cut platform operating costs by approximately two-thirds, including an estimated $325,000 in annual cloud hosting savings. The scalable, reliable system positioned the company to handle growing data demands and future innovation initiatives.
Project Details

Colgate-Palmolive
In an industry with increasing digital sales, the ability to react immediately to the latest trends was critical for Colgate-Palmolive. Despite having in-house capabilities to identify these trends, the company struggled to act on them within the very short time frame required. This limitation prevented them from quickly transforming their brand’s UX and UI to maintain their promotional edge and high standards expected by customers. Colgate-Palmolive engaged Toptal to address their need for rapid UX/UI overhauls. Toptal provided expert designers and developers from its talent pool to implement major changes quickly and effectively. This support was crucial for various promotions, holidays, and the ever-changing nature of the client’s email and web templates. The client sourced the right designers to enhance UI and UX, alongside talented developers to update web templates and implement necessary changes. As a result of Toptal’s rapid deployment of expert talent, Colgate-Palmolive gained the ability to react immediately to trending data. This light-speed turnaround ensured their legacy brands remained relevant through in-the-moment branding across all consumer outreach. The company successfully adapted to a dynamic market, constantly reinventing its brands to meet consumer expectations for freshness and relevance in an environment of constant change.
Project Details

Shape Health
Shape Health had a strong mission but lacked a cohesive go-to-market foundation. Messaging, audiences, and analytics were fragmented, making it difficult to generate demand, measure performance, or prepare for a scalable launch. Toptal reframed Shape Health’s needs into a full go-to-market roadmap, delivered across foundation, activation, and optimization phases. This approach aligned audience definition, messaging, channel strategy, and analytics into one cohesive system tailored for a small startup. Toptal unified Shape Health’s brand, personas, and messaging while establishing a full-funnel analytics model in PostHog and a streamlined HubSpot setup for lead capture and lifecycle management. Shape Health gained a fully integrated marketing foundation, from messaging and creative to paid playbooks, funnel design, and analytics dashboards, which allowed the team to launch confidently and operate without external dependency. The new system gave the founders clarity on their audience, tools to measure performance end-to-end, and repeatable processes for generating and converting demand. With stronger alignment across brand, content, and data, Shape Health was positioned to launch efficiently and scale both B2C and future B2B growth initiatives.
Project Details

Sidekick
Sidekick's founder, Doug Mackay, envisioned a cloud-based platform to bring transparency to the vendor research space. He needed to translate this idea into a design concept to raise capital from investors. After successfully raising funds, an initial development shop failed to deliver, creating a non-functional database design and architecture after two months of work. Sidekick first engaged a UI/UX designer who rapidly developed a mobile application concept in three weeks. Next, a finance consultant refined Sidekick's business plan, pitch materials, and financial model to secure investor interest. Later, after a development setback, a full-stack developer was brought in. This developer diagnosed and fixed a critical database bug within hours, then rebuilt the entire application and database stack in three days. A working mobile application design was delivered in three weeks, enabling immediate user feedback. Sidekick successfully secured its target valuation and raised capital, gaining further interest from six VC funds for future rounds. The critical database bug was fixed within hours, and the entire stack was rebuilt in three days, leading to a platform developed ten times faster than competitors. The platform now manages over 140 million rows of data, features real-time updates, machine learning, and continuous deployment, preparing for public beta.
Project Details

Bluedrop Performance Learning
Bluedrop onboarded a significant new client, which necessitated the deployment of a new, robust infrastructure. Manually setting up or updating these new systems was a time-consuming and inefficient process, hindering the speed required by today's economy. Without a universal automation standard, many companies resort to custom on-premise solutions. Bluedrop recognized the need for external assistance to ensure a rapid and seamless technological implementation. To address this, Bluedrop sought assistance from Toptal, leveraging its global network of highly vetted engineers. Toptal provided Adnan Muslija, an AWS DevOps engineer, who collaborated with Bluedrop’s internal team. Their objective was to implement a new system to automate the development and management of AWS resources, creating tooling to mimic existing infrastructure for new clients without manual inputs. Key AWS services like EC2, S3, and RDS were utilized, with Amazon Aurora with PostgreSQL compatibility enhancing database scalability and reliability. Terraform, leveraging AWS's powerful API, enabled the deployment of standard infrastructure as code through templates. The new tooling significantly reduced infrastructure deployment time to approximately one hour, leading to substantial time savings and a reduction in errors. Bluedrop achieved easier replicability for future client onboarding, along with freedom from database issues and automated network configuration. This prepared them for future growth, ensuring seamless and automated onboarding for new clients while maintaining high security standards and compliance, particularly for government organizations.
Project Details

The customer needed access to high-quality freelance professionals to meet specific business needs. Finding qualified talent across multiple fields quickly was a challenge. They required a reliable way to ensure candidates met a high standard before hiring. They implemented an on-demand talent platform that connected them with freelance professionals from around the world. The platform used a rigorous screening process to validate candidate quality before presenting them to clients. It supported hiring across development, design, and marketing. The customer gained access to a highly selective pool of freelancers suited to their needs. The screening approach helped ensure the talent presented met the required standards. This enabled the customer to address their requirements with high-quality professionals more efficiently.
Project Details
The enterprise platform for on-demand tech talent and human + AI orchestration




Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.



Deel provides a platform to hire, manage, pay, and equip workers across locations, combining global payroll, HR/HRIS, compliance, and related services like immigration and IT device management.




Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.



Full service creative production company helping brands maximise the impact of their marketing content




Human Cloud Verification ensures that the listed end customer is verified. It's used across kudos, customers, and business cases, and performed by Human Cloud. Think about it like a background check.