Upcounsel

Online marketplace connecting businesses with independent attorneys for legal services on-demand.

Est.2012
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About Upcounsel

About Upcounsel

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UpCounsel is an online legal marketplace connecting businesses with experienced independent attorneys. The platform allows clients to post legal jobs and receive custom proposals from vetted lawyers with an average of 14 years experience. Attorneys on the platform have worked at top law firms including DLA Piper and Cooley as well as Fortune 500 companies. UpCounsel offers both fixed-bid and hourly-rate options with claims of up to 60% savings compared to traditional law firms. Features include free legal document storage and e-signature tools secure online payment processing 24/7 customer support and a repository of free legal documents and forms. Trusted by 10000+ businesses from startups to Fortune 1000 companies.

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Confidential: Singularity University
Confidential: Pillow
Menlo Ventures
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Legal
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US
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Singularity University logo
Business Case

Achieved 2 Projects Completed After Hiring 1 Attorney With 28 Years’ Experience

Singularity University

Singularity University, an expanding global benefit corporation operating five business units, faced mounting legal demands they lacked capacity to handle. Their Conferences and Summits unit particularly struggled with contract reviews from vendors, participant terms and conditions, and speaker media releases. They did not have enough internal capacity to keep up with the volume of legal work. To address the overflow, the team brought in an experienced global transactional attorney. The attorney quickly got up to speed on the organization’s complex business landscape. This support enabled the unit to move legal work forward without stalling other priorities. With added legal capacity, the team completed key projects rapidly. The Conferences and Summits unit maintained development momentum while contracts and related documents were handled. The legal overflow was brought under control through the additional attorney support.

Key Results
  • 2 projects completed
  • 1 attorney hired with 28 years average experience

Skills

Education
Industry
Legal Research
Skill

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Dec 15, 2025
Self Reported
Pillow logo
Business Case

Reduced Legal Billing 60% While Scaling Before Acquisition

Pillow

Pillow’s CEO relied on an expensive big tech law firm charging $400–600 per hour, and responses were slow. Legal work required significant personal oversight to keep matters moving. As the company scaled rapidly and doubled headcount, the team needed to cut legal costs without sacrificing quality. The company implemented an enterprise legal service with a dedicated account manager. The account manager hand-selected attorneys aligned to Pillow’s core needs, including immigration, contract management, and real estate. This setup shifted more day-to-day legal work away from the prior big-firm model. Within the first year, Pillow moved the majority of its legal work to the new service. Legal billing decreased substantially, and specific projects were completed at far lower fixed costs than before. The team also reduced the need for the CEO’s personal oversight of attorney calls while maintaining the support required during rapid growth.

Key Results
  • 60% reduction in legal billing
  • 20% to 80% legal work shifted within 1 year
  • $3,000+ saved on employment matters

Skills

Technology
Industry
Legal Research
Skill

Project Details

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Dec 15, 2025
Self Reported
Menlo Ventures logo
Business Case

Saved $16K+ and Hired Series A Counsel in 60 Minutes

Menlo Ventures

Menlo Ventures Managing Director Shawn Carolan needed experienced legal counsel to handle a Series A investment. He wanted the best and fastest lawyer, but he didn’t want to pay big law firm rates for a straightforward transaction. The terms were standard, and he didn’t want a large invoice for what he called a “pretty vanilla” deal. He also wanted confidence that the person he hired would be the one actually doing the work. He reached out to his account executive over the Thanksgiving holiday and received a rapid response. The account executive provided a short list of three qualified attorney candidates and their resumes, tailored to the project’s needs. Carolan interviewed the candidates and selected an attorney with a Wilson Sonsini background, Silicon Valley experience, and eight years representing companies and investors in venture financings. The attorney worked on a flat-rate basis, which enabled accurate budgeting. The engagement cost $8,800 versus an estimated $25,000 at one of Menlo’s big law firms, saving more than $16K. Carolan vetted and hired legal counsel in under 60 minutes total time consumed. The attorney identified an issue in Menlo’s standard terms around how escrow would be handled if the company was sold and recommended adding a clause to address it. After the Series A work, Carolan hired the same attorney again for another project.

Key Results
  • $16K+ savings ($8,800 vs $25,000)
  • 60 minutes to hire qualified attorney
  • 3 attorney candidates provided

Skills

Legal Research
Skill
Recruiting
Skill

Project Details

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Dec 15, 2025
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Business Case

Saved 0% Overhead Fees and Outsourced 1 Employment Legal Area

HotelTonight

HotelTonight’s single in-house attorney handled a high volume of employment work and needed additional support without adding full-time headcount. Employment policies and contracts required specialist expertise and fast ramp-up with minimal supervision. Cost predictability was also a challenge, since large law firms often did not provide upfront estimates. She estimated the workload could reach as much as 100 hours of legal work per week. A specialized employment attorney was matched to HotelTonight’s needs and brought in to handle overflow work. The attorney was connected directly with the HR department to help develop policies and create and negotiate employment contracts. The support included identifying relevant local laws and tracking developing statutes, reducing the need for internal research time. The approach also provided upfront proposals and more predictable pricing to avoid budget surprises. HotelTonight eliminated overhead fees typically charged by large law firms while still receiving high-quality, responsive legal support. The company established an ongoing relationship with go-to attorneys for employment matters and outsourced the entire employment legal area. Delegating work freed the in-house attorney to focus on other priorities, and the time saved was described as the “biggest win.” Budget predictability improved through upfront proposals and transparent pricing.

Key Results
  • 0% overhead fees
  • 2 ongoing go-to attorneys established
  • 1 entire legal area outsourced

Skills

Technology
Industry
Compliance
Skill
HR Operations
Skill
Legal Research
Skill
Recruiting
Skill

Project Details

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Dec 15, 2025
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