Praella

Shopify Plus agency and e-commerce solutions partner. Design development and growth services.

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About Praella

About Praella

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Praella is a Shopify Plus agency and e-commerce solutions partner offering web development, design, and strategic consulting services. They help brands build and optimize their online stores through custom development, UX design, and growth strategy. Praella serves direct-to-consumer brands and e-commerce companies looking to scale their digital presence on the Shopify platform.

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Confidential: DTC Brand
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DesignDevelopmentE-commerce
Industries
E-commerce Shopify

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Business Case

Achieved 35% Conversion Increase After Shopify Plus Migration

DTC Brand

A DTC brand needed to migrate to Shopify Plus while improving on-site performance and conversion. The existing setup required optimization to better support ecommerce growth. The brand sought help to execute the migration without disrupting the customer experience. The team implemented a Shopify Plus migration for the DTC brand. They also completed performance optimization as part of the engagement. The work focused on improving the site experience alongside the platform transition. After the Shopify Plus migration and optimization work, the brand achieved a 35% increase in conversion. The improvements reflected measurable gains tied to the migration and performance efforts. The engagement delivered significant conversion improvement for the DTC brand.

Key Results
  • 35% conversion increase via Shopify Plus migration and performance optimization

Skills

E-commerce
Industry
Process Improvement
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Apr 1, 2021
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